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Correct Way to Use Twitter to Market Online

Correct Way to Use Twitter to Market Online


Twitter is a new web 2.0 system and many are still trying to figure out what it is and what it is not. It is not Facebook because Facebook is limited to 5000 followers. This means the followers you have need to be those that are close to you and generally friends. Twitter however does not have a limit. Twitter also has those that are following you and those that you follow. Those that follow you get you status update or Tweets.

Tweets are meant to be done more often then status updates in Facebook. Tweets should be done 4/10/12 or 16 times a day. It really depends on what is going on. When using Twitter to attract people to your business it is very important that you add value in your Tweets. Make sure you are giving people something to really read and not just links to you affiliates or squeeze page. People need to get to know you and after they know you they will trust you and may purchase from you. Personally I like to have 4 to 6 tweets of good contact for each one of an affiliate or better yet to a page that give something away or add more value like your blog or an article.

Twitter is very much dependent on who is online or (near online) when you do your tweets. When a person has a lot of people they are following which is often the case with business relationships, they need to be able to see your tweets. If they are getting hundreds a day they will only see the ones that catch their eye when they are looking at their screen. A few ways this is different is there are tools out there the look for key words and it is possible for your tweet to be selected based on a keyword you may use. It is therefor important when you tweet that you you keyword rich tweets that add value.


Another way your tweet can be selected to be read by the follower is by using a Direct Message (DM) or a Retweet (RT) Both of these message get special attention with most of the viewing tools and most business people use viewing tools to aid in reading their tweets.

Now Pay Close Attention --

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