Create Brilliant Projection Of Domestic Brands Will Start The First Camp? - Domestic Projector -
A long time, China Projector Market are occupied by foreign brands
. In addition to technical factors, the small size of domestic brands, the development of late is an important factor. In recent years, with some large enterprises such as Lenovo, Changhong, Haier One after another into the projector market, domestic brands are slowly beginning projector known. However, foreign brands in China are run can be described as older, deeply rooted. So, by 2009, even with the entry of a number of large enterprises, domestic brands still lingered in the second-tier market. But the situation has improved in 2009.
Recent years, with Education , Business Market Projector The continuous improvement of product saturation, the entire projection industry has changed a great demand structure. Although education and business markets is still Projector Major market, but its role in promoting Projector Market power greatly diminished. The sharing of the national culture Project To Projector Large-scale demand is no doubt become a push Projector New impetus to market development. The culture of sharing Project To Projector Demand characteristics determine domestic brands more competitive.
Procurement due to cultural projects are mostly entry-level products, and for the county, village-level service network in terms of Projector Demand is practical, cost-effective superior, and therefore the market to pursue cost-effective projector brand to have a greater advantage, such as Lenovo, Seattle, Haier and other cost-advantages of domestic brands, which will undoubtedly further enhance the domestic brands Projector Market competitiveness and influence.
2009 first half, Lenovo Projector In Guizhou, Hunan, Anhui provinces of Cultural Information Resources Sharing Project Project, the gains were 1039 units, 3061 units, 3062 units of three large single project. Haier in 2009 in Anhui in early information-sharing culture Project Project in one fell swoop Successful 3529 National Taiwan University alone. As the only few independent research and development, production, sales Projector Seattle home-made brand, only the first half of 2009 in Shanxi, Hunan, Hebei, and Henan Province Cultural Information Resources Sharing Project Project, the gains were 2290 units, 676 units, 2108 units, 1086 units in four projects of a large single.
Cultural sharing Project To China Projector Market has brought new changes. This has long been vulnerable domestic brand is undoubtedly a good opportunity to stand up. Since Financial Since the crisis, the state is stepped up efforts to support domestic brands. April 2009, the State Council issued "Circular on Further Strengthening Government Procurement Management to view "documents, the document proposed the implementation of government procurement act, who can meet the demand of domestic products must purchase domestic products. This is the Chinese national brands Projector Played a huge boost. Domestic 2009 Projector Start into the Projector Market line ranks.
2009 financial crisis sweeping the globe, which has long occupied the Japanese high-end market Projector Brand received a huge impact. In July, long-term by the leading domestic sales Toshiba Suddenly completely withdraw Projector Market, caused an uproar in the market. Although this is not just a financial crisis factor, but Toshiba's withdrawal is to bring a certain brand of domestic-made opportunity. Toshiba Projector After years of hard work Digital China, whether in education or in the business market, the gains are good, but Toshiba's withdrawal will leave these areas in some gaps of which bowed to the Japanese brand has been under the national business, this is a good opportunity for expansion. Particularly in the financial crisis environment, the apparent price advantage of domestic brands, making further enhance their competitiveness.
In addition, continuous Low Projector The advent of the long-term hold in the high-end LCD market in Japanese camps, DLP camp in order to reduce the impact on the domestic brands are beginning to support some efforts. In the LCD camp, with the assistance of Big Brother Epson, domestic brands Lethal Weapon even offered 7,000 yuan 1080P HD Projector , Lethal Weapon began more by consumer concerns, the threshold Projector Industry first-line camp.
And enter the first month of 2010, domestic brands of national projection Seattle company announced a surprising news, the December 8, 2009 to January 8, 2010's "decisive battle 30-day" sales operation, Seattle, Shenzhen, on the ultra-month sales of 10,000 units, compared this to the relative silence at the end of the projection market, brings a different kind of atmosphere.
by: gaga
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Create Brilliant Projection Of Domestic Brands Will Start The First Camp? - Domestic Projector - Anaheim