A great way to build up your brand or to possibly get your company noticed would be to create a You Tube video
. Social media is a great and typically inexpensive way to catch some attention. If you can create a creative video that can create some buzz than you can feed off the word of mouth publicity.
Bumper stickers can also be a good idea. Just like t-shirts, a creative bumper sticker can draw attention. You can create a custom bumper sticker with a creative message and get them in the right hands. You can also look into blank bumper stickers. They allow you to write whatever message you choose. This could be a good way to offer different messages as your focus changes.
Another option could be to create a street team. They could hold signs in high traffic areas. This could include sites along busy streets or other busy areas. They could also place fliers on car windshields and other easy places to add a flier. This could include mail boxes and even doors. You can utilize street teams for just about any idea you come up with.
Participating in sponsorships with local schools can also be a great way to get your company name in front of people. Most sponsorship's with high schools are fairly cheap and are a great way to give back to the community. It might be a banner at a sporting event or even hosting a halftime show. This can allow you to promote your business to hundreds at a time.
You could also take the time to write an e-book. You could find easy and inexpensive ways to distribute online. It can be informational or just something creative that can draw attention to your business or product.
You have endless options and creative ways to market for less. It just takes a little time and some creativity.