Custom Vehicle Graphics - Custom Design Or Template?
When it comes between choosing custom design and template design
, here's a few key points to help you make an educated decision.
If you live in San Diego, Oceanside, Carlsbad, Encinitas, Vista, or San Marcos, and you want custom vehicle graphics, these key points will help you decide which style to go with before you purchase them.
So what's the difference between custom and template based?
Template based car wraps, fleet wraps, or truck wraps are designed by using a template, which are pre-designed for resale. That means any company can use the same template regardless whether they're your competition or not. This can become detrimental to the image of your company, especially if your competition uses the same template, but puts their company name on it.
People can mistake and confuse their company for yours. Not only can this cost you a lot of potential clientele, but if they have complaints or aren't as service oriented as you are, you can hurt the identity of your company. This can all be avoided by choosing custom vehicle graphics when deciding on your vehicle graphics in San Diego.
Custom based vehicle graphics are designed by a professional graphic designer that spends time researching your marketplace. They spend time choosing and purchasing copy written pictures. They put countless hours into the layout, design and overall theme of your design.
The custom design will be unique and give your company an identity that stands out from your competition. Custom designs can be very helpful in attracting you more clients, especially when it's an eye popping candy like design that jumps off your car, truck or van. Once the design is made, it can not be resold or used for another company's design, therefore making it unique and custom for only your company.
Are custom vehicle graphics expensive in price?
The answer to this question all depends on your perspective. Remember, when choosing designs for your car wraps or fleet wraps, it is broken down into three different prices. Design price, printing price and installation price.
The design is actually what takes the most work and often the most amount of time. To become a skilled designer experienced enough to create an attractive and practical design for a vehicle is no easy task.
A custom vehicle design in San Diego, or in any city for that matter can take anywhere between 5-25 hours. It all depends on the amount of research, back and forth with the client, design and redesign, proofs and layouts that need to be done.
A high quality and attractive design will run anywhere between $500-$3500, depending on the size of the vehicle and details involved in the graphic design.
Printing and installing vehicle graphics in San Diego is also a detailed and meticulous job. This part of the job requires patience and perseverance. The printing part is the easiest part, it just requires a full functioning large format multi thousand dollar printer, the high quality outdoor vinyl material, the lamination material, the high performance laminating machine, and the inks.
Then comes the installation. This is the tedious part. Applying vehicle graphics in San Diego can take anywhere between 5-18 hours, to complete the job. Then another 24-48 hours to completely dry and become attached to the vehicle.
Between printing, laminating, and installing, you're looking at paying between $800-$3500 and up, depending on the size and details of the vehicle.
Some people might consider vehicle graphics an expensive form of advertising, but we have found it's anything but that. Compared to t.v. commercials, radio ads and infomercials, which all can cost anywhere between $2000-$100,000 and up, and which only usually get a couple of 30 second slots, vehicle graphics are extremely affordable and profitable.
Custom vehicle graphics not only can last you between 3-7 years and longer, but during that time they have the possibility to get millions of views on a continuous basis. The possibilities of profiting over time with custom vehicle graphics is very high and realistic, and relatively affordable compared to the potential return.
by: The Saw team
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