Customer Loyalty In Australian Financial Services

Customer Loyalty in Australian Financial Services

Customer loyalty is set to become more important as competition returns to the Australian financial services market. The global financial crisis allowed the major domestic banks to capture much of new banking business, but with new entrants set to enter the market, customer loyalty is expected to gain in importance. This report analyzes a broad spectrum of topics associated with customer loyalty.( http://www.bharatbook.com/detail.asp?id=134209&rt=Customer-Loyalty-in-Australian-Financial-Services.html )

Scope

Looks at the key drivers of customer loyalty and its state across different product categories.

Analyzes which factors are most important to customers when considering staying with or switching providers.

Provides analysis of best practice for financial services providers.

Analyzes upcoming developments in customer loyalty.

Highlights

There are relatively few opportunities for financial institutions to acquire transaction account customers, with most opportunities closely tied to consumers' life events. An obvious opportunity is providing young people with their first transaction account. Customers can also be acquired when they move location or change jobs.

Besides their effect on customer loyalty and satisfaction, many loyalty schemes derive their value from the information that is gathered about customers during its implementation. This dimension is even more important in other industries, such as the retail industry.

As with the relationship between customer loyalty and profitability, customer loyalty and satisfaction are positively, but not perfectly, correlated metrics. As a result, an effective loyalty scheme does not necessarily have to drive customer satisfaction.

Reasons to Purchase

Gain a thorough understanding of the customer loyalty issues Australian financial services providers are facing and what they are doing about it.

Identify and evaluate the most successful strategies in customer retention and acquisition in different product categories.

Understand upcoming developments in customer loyalty and where the opportunities will be.

To know more and to buy a copy of your report feel free to visit : http://www.bharatbook.com/detail.asp?id=134209&rt=Customer-Loyalty-in-Australian-Financial-Services.html

Or

Contact us at :

Bharat Book Bureau

Tel: +91 22 27578668

Fax: +91 22 27579131

Email: info@bharatbook.com

Website: www.bharatbook.com

Blog: http://bharatbookresearch.blogspot.com

Follow us on twitter: http://twitter.com/3bbharatbook

by:

POST COMMENT

Need Of Quality Towing Services 10 Ways to Provide an Accurate Testing Service Inbound Call Center Solutions Order Taking Live Chat Customer Service Manage Your Customers Through Advanced Appointment Script Shared Web Hosting Services India Looking For Excellent Service - Here Is Vancouver Catering Taking It to the Next Level - Tampa Dating Services The best Day Spa Services Citywide Locksmith Services in the GTA Tax Settlement Affiliate Offering Debt Settlement Services When To Use Collection Agency Services? Knowing Your Ideal Customer – The Key To Developing Products and Services Expert SEO Services