DISCOVER YOUR ITALY at Italian Workshop to increase its presence on North American markets

DISCOVER YOUR ITALY at Italian Workshop to increase its presence on North American markets

DISCOVER YOUR ITALYhas been in Toronto and Los Angeles from April 4th to 8th 2011 for the ITALIAN WORKSHOP organizedby Comitel, where it has successfully presented its UNIQUE TOURS TO ITALY, a great chance for North American selected travel agents to be introduced to the amazing travel opportunities in Italy.

During the workshop DISCOVER YOUR ITALY has guided travel trade partners through the best travel opportunities that ITALY has to offer (monuments, museums, works of art, wine and food gourmet specialities, folkloristic events, music and art performances by world renowned artists, etc.) and the amazing TOUR PROPOSALS specifically designed to discover the many beauties of this enchanting country.

TheITALIAN WORKSHOP is an historical appointment on the North American market. In fact, this has been the seventh edition for the US market and the third for Canada. The relevance and reputation of this event for the travel trade is so prominent that approximately 150 Canadian operators have registered in Toronto and 180 American ones in Los Angeles. Despite the weak dollar and the negative economic situation of the past few years, Italy remains the top destination for US tourists and the Italian way of life has maintained a great appeal on the Canadian market.

DISCOVER YOUR ITALY's presence has been welcomed with great interest by travel trade partners interested in taking advantage of the positive market trend and selling even more Italy Tours. DISCOVER YOUR ITALY'scatalogue has been widely appreciated for the breadth and depth of its product offer:

- ITALY SMALL GROUP TOURS

- LUXURY ITALY PRIVATE TOURS

- ITALY WINE TOURS

- ITALY HONEYMOONS

- SPECIAL INTEREST TOURS

The increased success of DISCOVER YOUR ITALY on the North American Market and the willingness to invest more in order to become the point of reference for Italy Tours will be from now on supported by Mrs. Judy Hurst as North American Marketing Representative. Judy will directly visit Travel Agents across USA for promoting the unique offer of DISCOVER YOUR ITALY.

DISCOVER YOUR ITALY is looking forward to meeting even the most challenging Trip Request by travel agents from USA and Canada.

For any Italy Trip Requests, please CONTACT US at info@discoveryouritaly.com

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