Data Visualisation, The Way Forward

Getting your head around data can be challenging

, especially when dealing with huge volumes of information you may not be able to change the hard wired data you are presenting, but it will certainly can make it much more appealing. Turning data into a visual representation is key for any business, no matter how big or small, or whether you are a CEO or an entry level professional. No matter what role you play in the business world, chances are you are going to have to show results to your boss, business associates or customers. No matter what kind of business you are involved in, you'll have data that you will need to record and present at some point.

Visual representation software takes your important data from its base form and turns it into something that grabs the interest of anyone you are presenting it to, delivering a clear picture of the message you are trying to deliver.

When you have a simple table, say you are using Excel, in its raw form it is nothing but a long spreadsheet of blank tabs with numbers and a grid surrounding them. In this form they are boring and interesting. The presentation delivered in this form isn't easy to understand if you aren't the person who created them. Presenting these grid covered presentations to your boss or associates will probably fall short when it comes to a positive response. Luckily, through the many visualisation programs available, you can make the bland tables of information into more interesting ones. They can be full of colour, organised, labelled and even with some artwork thrown in to make your results a little jazzier and your message more compelling.

These programs do more than spruce up your tables though; they can take data from a database and make it into graphs, scatter plots, and various other visual aids. Some programs go so far to make a 3D graph or scatter plot that can be manoeuvred, allowing you to plot huge amounts of variables on the same plane. By doing this you can put huge collaborations of data on the same image and navigate it yourself, showing whoever you might be presenting the exact details that you want them to know and understand. If they have questions or want to see one piece of information more than the next, you can easily zoom right to it and explain it in more detail. It's more immersive to the viewer and can help them visualise exactly what the data means, like if profits are rising or decreasing, a clear image will be seen. Trends will be observed and ultimately your work and the results you achieve will be easy for everyone to see.

With the huge amount of data visualization programs available today, it's hard to know which one to purchase. You have to know what data you want to present, and the programs you'll be using, ranging from Excel to Mindmaps which can help you showcase your results. Data visualisation can not only make your presentations more enjoyable, but they will deliver your results in a clear and organised manner, making your efforts easy to understand.

by: Lawrence White

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