Design Practices That Will Save Your Brochure

Let me help you save your print brochures

Let me help you save your print brochures. In this guide, I will teach you a couple of great design practices that will save you a lot time and money in brochure printing. With these tips, your designs should be precisely printed, with almost no brochure printing or design mistakes to speak of. So read on and try to remember these great design practices.

1. Adapting layout templates One thing that can save you a lot of time in brochure printing is to adapt layout templates. While most expert designers prefer to develop their own dimensions and guidelines, you can try to use a professional brochure printing template to help you with your own brochure designs. With templates, a lot of the guesswork in terms of dimensions, folding guidelines and printing bleeds are already set for you. So the chances of making mistakes in your design can be minimized significantly. If you do not mind following some template rules, your brochure printing should come out pretty well with no mistakes whatsoever. This saves you a lot of time and money in reprinting.

2. Market or Reader research Another important design practice is to always do market or reader research. Knowing about your readers will help a lot in composing and designing your custom brochures. You can use the information you gained from research to make your message and design more effective at catching the readers attention. This will definitely save your design from being ignored or becoming useless. So make sure you do your homework and research about your readers.

3. Concerted image quality control It is also a good practice to do a little image quality control on the images that you insert into your color brochures. Brochure designs rely on high resolution color images to make their whole look more clean, detailed and impressive. If you want to save your color brochure from looking like an amateurs wok, then you should always check if your images are in high resolution or not. Always try to get high-res images so that you are sure your designs will be safe.

4. Multi pronged proofreading Of course, proofreading is also a key design practice that will save your color brochures. The best way to proofread your brochures is to do a multi-pronged approach in proofreading. Not only should you check your text and designs for errors three times, you should also have other people check your designs two or three times as well. With this kind of multi-pronged proofreading, you should be assured that no error will be missed once brochure printing starts. This of course will save your brochure the embarrassment of having errors in text or in its design.

So those are the things that you can do to save your color brochures. Adopt these design practices into your own habit of brochure printing and you should be able to get better looking color brochures with almost no errors and little difficulty.

by: Robert Johnston

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