Designing A Convincing Home Page

A homepage is a companys face to the world

A homepage is a companys face to the world. The homepage's outcome on a companys income is far greater than simple measures of e-commerce revenues. To a greater extent, potential customers will look at your company's online presence before planning to do business with you. The fundamental to create a homepage is to first understand the goals of the page and then design the page to meet those goals.

Here are few points to consider for increasing the usability of your homepage and enhancing your website's business value.

It is important to start page with a tagline that outlines what the site is about. When a first time visitor visits your site the primary thing they want to know is whether they are in the correct place. They will probably visit the website with some goal in mind and before spending any time trying to reach that task they need to decide if theres a possibility for success. Generally this is also more important for the first time visitors to your site than repeat visitors. Make sure that information is immediately clear to anyone visiting your site. An effective logo design and tagline help achieve your goal with an ease.

Another essential factor is to maintain consistent navigation. The best way is to easily highlight main sections of the site. This helps in leading people quickly to where they can go next. You can highlight sections of your site based on your business importance, your visitors likely tasks, and your visitors identity types. Choose a primary and secondary goals and direct visitors to them.

Presenting the repeat visitors whats new on the website increases their interest and encourages them to visit again. Repeat visitors have already been to your home page before and have already absorbed whats there. Emphasizing what was not there on the website when the repeat visitor visited the website for the last time helps build expectation to get them there quickly.

Including a search input box is an important part of any big website. When users want to search, they usually examine the homepage looking for the little box where they can type. Make your search box at least 25 to 27 characters wide so it can comfort multiple words. To help users locate key items, keep a short list of recent features on the homepage, and include a link to it.

Images are great communicators when they show items of interest to users, but will collapse if they look irrelevant. Therefore it is important to develop meaningful graphic design

Home pages do not have to be hard to design or tough to choose what content should be on the page. Your home page has to answer some very important questions, the most important being what is the purpose of your site. Consider who your visitors are and why theyve visited your site. Assist them achieve their goals as quickly as possible and give them reasons to visit again. Let the repeat visitors know what has been changed since their last visit and what they have to look forward to in future visits. Effective design of the home page showcases your companys attitude, personality and power. So choose the professional web designers who take your business seriously.

About 8trackweb-8 Track Web is a leading professional Web Design, Graphic &Logo Design and Web Development Company in San Diego, California with specialist Graphic Designers and Content Developers delivering creative and effective results. For more information visit our website www.8trackweb.com

by: 8Track Web

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