Designing the Perfect Custom Bumper Stickers

Designing the Perfect Custom Bumper Stickers

In a difficult economy, people are looking for inexpensive ways to deliver their message. Whether you want to promote an idea, school, business, or group, custom bumper stickers are a catchy and cost effective way to get your point across. It's also an opportunity to get your creative juices flowing and have fun with crafting your statement.

What kind of illustration will go on your custom bumper stickers? You can now send your artwork electronically to your sticker company. If you don't have a logo, no problem. Now is the time to either come up with a logo idea or have the sticker company's artist design it for you. No matter what kind of artwork you have in mind, just try to keep it simple for your custom bumper stickers. If it's too intricate, the details may get lost when printed on a small scale.

Your message should be a memorable one, but the simpler, the better. Think of how straightforward the best messages are, like Nike's "Just Do It" advertising campaign or Wendy's "Where's the beef?" slogan.

Also, consider coming up with a character to better develop your brand on your custom bumper stickers. Think of Wendy's red-headed girl with pigtails, or the Ronald McDonald clown. Such images have iconic status. If you decide to develop a character to represent your cause or business, just make sure you include it in all of your advertising from your custom bumper stickers to your stationery to your banners. The idea is to create a uniform message.

You also want to repeat your message as many times as possible, so you will want to have your custom bumper stickers printed in bulk. The more bumper stickers you have out there, the wider your audience will be. You cannot overestimate how important it is to hammer home your message through consistent and recurrent advertising.

Your custom bumper stickers should ideally be humorous if you're trying to sell something. People love to be entertained, so a comical sticker is a smart way to attract attention. Optimism and humor sell!

The key to perfect custom bumper stickers is quality. If they look unprofessional, you'll have a hard time getting your message across. There's a big difference between mediocre stickers with bleeding colors and superior custom bumper stickers on premium vinyl. You want to deliver your message proficiently and clearly in order to stand out from the crowd.

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