Diaper Market In India Is Expecting A Massive Detonation Ahead
The Indian diaper market is still at its nascent stage
, with extremely low consumption. Most of the parents still prefer cloth nappies, which are inexpensive, reusable, and to a certain extent healthier for babies. Unlike the western countries, parents in India tend to use diapers on babies, mostly during travel for a better health and minimizing cost. Further, a research report by RNCOS, Indian Baby Care Market Analysis, found that the market of disposable diapers is growing at snail pace compared to other segments of the baby care market. Diapers market reached an estimated INR 1.23 Billion in 2010, posting annual growth of around 12% from 2009.
Although, there is a huge potential for diaper market in India as mostly the urban population is using it for their babies, the rural population still lags in it. Many established brands, such as P&G, Kimberly-Clark, and Nobel hygiene are continuously adopting steps to grab more and more market share in this huge untapped market.
Further our research reveals that the Indian baby care market has substantially grown over the past few years and caught the attention of many international players. India continues to enjoy a healthy birth rate compared to other economies, coupled with the increasing level of disposable income of the working class, which is expected to be sustained for a healthy growth momentum in future.
It also sheds light on the brighter prospects of the market in near future with a dramatic change by the investments of the industry majors over the next few years. A large number of international companies will foray into the lucrative Indian market with their diversified product portfolio. Moreover, the large untapped market in the rural areas is anticipated to witness concrete market developments, which will provide further impetus to the baby care market.
Our report is an outcome of comprehensive research and rational analysis of various segments of baby care market, including skin care, massage oil, diapers, baby food, and hair care. It provides statistical data and analysis of the ongoing and future market trends to facilitate a deep market understanding. The future projections are made after analyzing current market scenario, past trends, and ongoing developments in the market. Most importantly, the report gives a detailed description of key players in the industry along with SWOT analysis, and reveals their recent activities.
For FREE SAMPLE of this report visit: http://www.rncos.com/Report/IM251.htm
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About RNCOS
RNCOS specializes in Industry intelligence and creative solutions for contemporary business segments. Our professionals analyze the industry and its various components, with a comprehensive study of the changing market behavior. Our accuracy and data precision proves beneficial in terms of pricing and time management that assist the intending consultants in meeting their objectives in a cost-effective and timely manner.
by: Shushmul Maheshwari
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