Direct Selling Marketing Tracking Tips

Direct Selling Marketing Tracking Tips

Direct Selling Marketing Tracking Tips

Tracking Sales In Your Marketing

Tracking sales is one of the most important tasks in any business. If you are ever to grow, you need to know how much you've sold and the amount of money you have made over time. There are many factors involved with direct selling marketing sales tracking, but luckily there are some very easy tips you can follow to make this process just a little bit easier.

Tracking your direct selling and marketing sales can be accomplished by use of a simple computer program or a more complicated dedicated application. Since everything is located somewhere on a computer these days, you would be better off to choose a computer application for this purpose. This is not to say you should abandon your previous method of pencil and paper; you should keep paper records, but using a computer to track sales and various other business transactions will make the calculation process much quicker and easier.

Since you are running a home business, it is not necessary to purchase an expensive application for tracking sales. There are many programs that will enable you to do this, some of which may already be on your computer. These applications are usually quite intuitive and the calculations are easy to perform.

Keep Marketing Records

Keep excellent records. This is absolutely essential, especially when you are talking about your sales. You need to make sure the numbers are correct, otherwise you may run into significant difficulties when tax time arrives or when you need to make a particular purchase and find you are short the funds to do it. Make sure to write down every sale as soon as it is final. Even if you have to write it down in a notebook and enter it into the computer later, do not skip this step. You might make several more sales and forget about one when trying to recall the information.

Keep Direct Selling Business Plan

It is especially important to keep good records for the IRS and be sure to have a business plan in place. Your direct selling business should have a written business plan so that when you take the home office deduction you are in compliance with the IRS rules and showing that you are a legitimate business.

Set up an account for each customer. This is one of the best ways to track your individual sales and keep up with how much money you have made. The software you choose will most likely have the capability to do this. If you are setting it up in spreadsheet or table form, create a column for each and enter the corresponding information there. Then when it comes time to total all those columns you won't be left with data that doesn't make sense.

Break it all down. The program you use will let you do this as well. You can actually analyze your sales to figure out which customers spent more this year than last and to find out which ones have decreased their number of purchases. This will also help you focus on those customers so you can find other products that may be more suitable for them.

Apply what you have learned. Somewhere along the way you probably received training concerning direct sales. You must always apply this training in an effort to serve your customers well and continue acquiring more business. This will also help you when coming up with promotional ideas for the coming year.

Diagnose any problems that exist. Tracking your sales will allow you to look at them objectively; after all, numbers don't lie. By doing this you will be able to diagnose any problems that exist and find solutions for them much easier. This will also help you to see your business as an entire entity which will go a long way toward your future success.

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