Directory Submission Still A Powerful Link Building Strategy

You have finally completed your website and you are now starting to think about several ways to promote it

. Web site directory submissions are a simple and efficient method of doing this.

There are many categories of website directories readily available that you can submit your web site to. There are two mani types of web directory. The first type for you to consider would be the general web directory after which you can find a niche directory. General directories offer a wider range of types of sites within one particular simple directory and typically have targeted category structures within them. A niche directory will have a more topic related array of categories that target on a specific industry or market.

Each type of web directory can be effective when promoting your website. General directories will often rank higher than niche directories if that they include a fine category structure. The basis for ranking higher, is that they acquire a great deal more traffic via a broader base and also general directories have a great deal more impending potential clients obtainable to them. This means they have more submissions and thus extra income to advertise the web site.

The benefits of listing the website in web directories are increases in one-way inbound links which inturn help increase search engine rankings. As a result can certainly lead to far more exposure for your website. Once you are ready to submit your website, try to choose a category as close to your niche as possible. If you can, you should get featured listings on a category which may have pagerank within the directory that could very well pass some rank to your web-site.

Each time you submit to a directory you will need to make sure it is placed in a category with sites on the same subject. This process makes locating websites easier for the visitor to the directory. This also benefits the site submitter due to the fact will be additional data relevant to the same category also known as on topic links, and can also help increase page rank and search engine positioning.

Quality directory submissions continue to be an important part of Internet marketing. One that simply cannot be disregarded in todays Internet marketing environment.

Typically quality web directories should review the sites submission as well as content prior to approving them to get listed within the directory. This approach helps to keep out spam sites along with other questionable sites which you would not wish to be marketed together with. Many may offer paid reviews at expedited review time. Usually within 24 to 48 hours. Most quality directories will be paid only.

by: S Dawkins

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