Do Insiders Think Outside The Box?

"My Shape", a California-based online retailer

, matches customers with clothes from its large pool of designers. After customers log in to the site, an interactive tailor takes their measurements and preferences and shows them clothes that will fit both physically and emotionally. For customers who don't want to know what sizes they're ordering, there's a "sizeless" option. Customers don't know the sizes until they receive the clothes - and can cut off the tags. Because this company believes "size doesn't matter, measurements do", they can provide a service "beyond measure".

The Web site "Go Try It On" provides a different wardrobe service. Users upload pictures of themselves in various outfits, indicate the kind of event they're trying to dress for and receive feedback on what to wear. Eighty percent of the site's users are female and usually want to know what to wear for a night out. Men usually want feedback for big events. Feedback can be just from friends or from anyone; and visitors to the site vote "wear it", "change it" or write a review. To make sure reviews are helpful, they're monitored. That's because words can hurt as much as tight shoes.

Hangover headaches hurt; but now there's a natural, inexpensive cure - coconut water. Coconut water is extracted from young coconuts before it becomes milk. It's low in calories, has no fat and has much less sugar than most juices. What coconut water also has are the same 5 electrolytes that are in human blood, making it an excellent rehydrater. Rehydration is what's needed after alcohol, acting as a diuretic, flushes water out of the body, leaving it dehydrated. Dehydration is what causes hangover headaches and hangover headaches are what's inspiring new coconut water cocktails promoting the "over" in hangover.

However, a medieval fortress in Arkansas isn't an alcohol-induced figment of the imagination. It's the reality of a French couple who moved to Arkansas to be closer to their grandchildren. With $1.5 million in start-up money donated mostly by French investors, the project opened to the public May 1, 2010. For $12 visitors can watch the Ozark Medieval Fortress being built using only materials, tools and techniques that existed in the Middle Ages. When finished - in approximately 20 years - the fort will have 24-foot-high towers, a drawbridge and a moat. For the small town of Lead Hill, Arkansas this puts the "fort" in fortuitous.

by: Knight Pierce Hirst

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