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Does Facebook Underrate Its Applications?

Facebook self-reports data about the number of users interacting with their own applications including photos, videos, and mobile devices as well

. However the statistics for some of the applications appear to be off. In the past week Facebook fixed a bug that was under reporting statistics for a number of applications including Facebook-owned apps. So what numbers should we believe?

Facebook Photos Less Welcomed Than Videos?

Facebook has its own statistics of applications users, but the information is quite dubious. Apparently, users interact more on its video application than photo application. If you want to know the actual number, it is 8 million verses 3.5 million daily users. However there are nearly 250 million users login Facebook every day. The number of people spending time on photo application is highly suspicious. It is very likely that Facebook has counted its own application wrongly.

Are Facebook Pages Bigger Than Groups?


Facebook's own statistics reveal that there are 8 million users approach FBML application to make their own custom tabs on Facebook Page while 1 million people use the groups application every day. The difference may not be miscalculated but then one may question: Aren't those using FBML application using Facebook Page as well? If so, what made the two numbers such a polarization?

Twitter And Other Apps Jump

If you want more new findings, there is another one. Interestingly there are more than 6 million active users on Twitter per month and more than 600,000 actives users per day. After a bug fix, the traffic of other applications soared out of the blue. Again, is it possible that Facebook tells less than it knows? Is Facebook passive-aggressively convincing/fooling us into thinking that its homepage is viewed most by its users every day?

At this point it's difficult to determine what's truly accurate, but for developers who had their own applications being under reported, this recent bug fix will most definitely be a welcomed one.

by: Queenie Ang
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Does Facebook Underrate Its Applications? Anaheim