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Does Integration Of Website With Click To Call Services Boost Sales

The telecommunication world is constantly on a lookout for options that can mark a difference in business sales

. The use of toll free number has though been on an upsurge but its integration with click to call services can yield better results. This phrase has gained huge momentum through extensive usage in the communication sector but what does this feature do exactly? The use of this feature allows potential customers to get connected to your sales team or technical team through a single click. The reason behind the use of this feature is that customers can receive a better and quicker response if they are interested in the product.

Through the years, equipping the sales team with the latest systems for communication has been a priority but very less focus was laid on the integration of website, business and the sales team through a single interface. The question that bothers is usually the costs involved. However, the use of Hosted PBX systems has been an advantage for all sizes of business enterprises. This hosted interface has the capability to serve the SMB sector with all the lavish phone functionality that the large organizations use. Now, when the focus has diverted from sales team to the integration of all, click to call seems to be the most beneficial choice. Not only does this business phone feature offer customers to call a business sales team but also gives them the privilege to get all their queries resolved without any calling investment.

The benefits that click to call feature can offer to business firms operating on a global business scale include:

Instant access of customers to the sales team


Since this feature is usually configured through 800 numbers, it ensures that customers can call in without any expense

Better customer service is provided to customers at no expense

Customers feel that they are important for the concerned business firm

Better integration with the sales team


This service can also be channeled through Skype or any mode of call that can direct the customer to the sales team without any expense on both the ends.

There are mainly two types of click to call services that are dominant in the communication world today. The first one is when you can use these services with the website thereby enabling the users to make the calls as per their wish and get connected to business. In this case, if the channel rings busy, the system can be configured to trace the called number or the user can simply leave his number to get a call back. However, if the call is made simply from some random IP and there is no record of the number or ID, further communication cannot be done. This is considered as the loss of business lead. The second is when your website simply offers the option to get a call back.

The use of click to call service has brought about a major change in the telecommunication sector. The use of Hosted PBX services for calling purpose ensures that this channel can be easily afforded even after integration with toll free number series. Many business organizations find this expense heavy on their pockets but this is not expenditure overkill. This is rather an investment in your professional image and a means to generate higher Return on Investment. So, this new technique of business integration has been working as a charm for the SMBs despite the fact that a small sector of the business world has implemented its use. These results are however leading to a better response from the SMB end.

by: Adom Brown II
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