Does Using Twitter Ensure Better Page Traffic?

Using a social networking site like Twitter to market your products can prove very beneficial for improving page traffic to your site

. It is, however, not as simple as it sounds. Commercials survive within good programming. Similarly, being able to sell something with your Twitter updates relies on having followers interested in your basic content. This article talks about some simple steps to turn your Twitter account into a salesperson.

Step 1: Sign Up for a Twitter account if you dont already have one.

Twitter is a micro-blogging site that allows you to send your followers frequent updates of your life, opinions, minutiae and anything else you find worth mentioning (and what others find worth reading). It is a free account, so there is virtually no investment. Each tweet can be a maximum of 140 characters. To attract followers, create an interesting profile with information that you think readers will find useful or entertaining.

Step 2: Follow everybody who you want to be followed by: Most people (barring celebrities and CEOs) dont hesitate to follow someone who follows them. So see who are the most like-minded or most likely candidates for your service and start following their tweets.Step 3: Make sure to tweet regularly: Update your micro-blog posts with the latest information to keep your followers engaged. Tweets can link back to your website and carry product and other service updates. Breaking news, events or achievements can also be highlighted through this service. Step 4: Choose the picture that accompanies all of your tweets carefully.It could be a picture of you, the product that you are pushing or even the company logo.Step 5: Twitter offers badges that you can put on your website that allows the website to join you as a follower. All successful marketing campaigns cross-link back to one another.Twitter is a highly interactive medium and has to be treated as such. Unlike an advertising campaign that requires proofreading and editing from several departments, tweets are spontaneous, and that is both their biggest strength and weakness. Used correctly, they become a credible and powerful means to create an identity. But a single mistake can often mean a lot. Keep this in mind when tweeting professionally:While Twitter is social media, if your intended use is professional, then keep your corporate face and corporate voice on at all times.Do not engage in irresponsible social banter that could take away from the companys reputation.Be sensitive to the fact that you are speaking to a very large community, which comprises many races, genders and belief systems.People do not want to hear advertisements. Try to keep a mix of interesting and useful content that will help you attract followers.by: Jane M Dawson

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