Don't Lose Focus On Your Blog Marketing
Too many people misinterpret busyness for productiveness
. Just because you're busy running from one end of town to the other does not mean you are being productive. I have always said, "Just because you're in motion does not mean your going somewhere". Take an inventory of the activities that keep you busy during a typical day. Then make a note of how much money each activity is bringing you. Don't just keep track of the direct revenue you are earning from each activity but look at the long term benefits of each activity. For instance, blog marketing can be time consuming and tedious and, in general, you don't get paid directly for anything you write. On the other hand, the time spent blog marketing and article marketing will establish your credibility and trust with your customer to foster a continued relationship and monetary benefits.
Take a look as well at activities that may bring in money immediately but don't create any sort of continued relationship with the customer. You may actually be costing yourself a long-term customer if you are focusing your efforts on the immediate sales. This activity can be very surprising; you will see that much of your time is being spent in activities that not only do not make you money, but in reality are costing you money because of opportunities missed or time spent on trivial activities.
Having a lot to do during a day is a far cry from being productive. To reach the next level in your journey to success, you must develop a pattern for mental focus. Mental focus does not come without hard work and mental toughness. Here are a few things I recommend in a pursuit of mental focus:
Use a planner, I don't mean just for your daily activities either. This seams very simple, but I think it will surprise you how much energy you use everyday focusing on the little things of the day. When you sit down to write a blog post for your blog marketing, you should be focused on the task at hand rather than trying to remember the twenty other things you need to accomplish after writing and posting your blog.
Instead of worrying all day about making sure you remember to run by the bank, or drop off the clothes to the cleaners, or the million other things that you try to remember during an average day, don't remember them! Put them in your planner and then make a habit of checking your planner once an hour or so. Let your planner remember for you. Please do not use all of the space between your ears for something as simple and a reminder. Leave as much space up there for creativity as possible. The more freedom you have to explore new ideas the better off you will be.
Another important way of becoming more productive and less busy is to be where you are right now. Too many times people lose mental focus by never being mentally where they are physically. When they are at work they are worrying about things back home, when they are home they are worrying about things back at the office. These people are never any place and their productivity usually shows it.
You are using your blog marketing and article marketing to establish trust and credibility with your readers. You don't not want to seem unfocused. You want to show your readers that you are fully devoted to them as well as your business. When you are writing, write. Be there, not somewhere else.
Be sure you are spending the best time of the day on the most important activities. For instance, if you are selling widgets to the head of the house hold over the phone, the middle of the day most likely would not the best time to call. If the industry you call on has a time of the day that is very busy, make your sales call during a slower time of day. Use their busy time of the day for emails and office work.
You'll be losing money if you call on business owners that have a month end crunch during their crunch. If you plan your day accordingly I promise your mental focus will increase and your productivity will skyrocket. If your writing is best in the morning, write in the morning. If you are more focused on your writing directly after lunch, wait until after lunch to write.
Another time consuming activity that has recently become an issue is the beast of Social Media. You can spend your whole day communicating with social media, however if this is not your most productive activity limit your time there. Find a platform that allows you to communicate with multiple social media platforms at the same time. With the advances in technology make sure that they are helping you be more efficient not less efficient with your time.
Best of luck to you and thanks for taking the time during your busy day to read this!
by: Bradley Hess
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