Fabulous 50, Better than Ever

In generations past, "over 50" was considered "over the hill

," ready for retirement, book club, and knitting. Women were expected to fade into the woodwork, with little impact on the world around them. Today's women over 50 defies that stereotype in every way, acting and feeling more like a 30-year-old, with a passion for living and an attitude that she is still way too young to act old. Statistics prove what these women feel. (Possibly start with conventional wisdom' of how once your hit 50, you're supposed to be over the hill Then throw in the statistics below to break conventional wisdom.)

Did you know that:

One of every five adults today is a woman over 50

59% of women at 50 or above say that the best years of their lives are still ahead

Women over 50 account for 50% of managers and professionals in the workplace today

Women have been starting 70% of new businesses over the past 15 years

Women control an estimated 80% of all household spending

Women 55-64 spend more on clothing than any other age group, 64% more than women 25-34 (what is the purpose of this quote?) They continue to want to look their best. If it is not clear, then we can just delete it.

The average life expectancy for women now is 79.7 years. If a woman reaches her 50th birthday without cancer or heart disease, she can expect to reach the age of 92

"Over 50 women" are the fastest growing group of Facebook users

Our mental capacity doesn't even reach its full potential until midlife; the accumulation of white matter, the sophisticated thinking area of the brain, peaks around age 50

82% of women over 50 feel younger than their age

I throw out these fun facts just to inspire you as you live your life after 50. You are part of a group of women that is vibrant, confident, and enjoying life more than ever before. Women who are wise from rich life experiences, still productive in their careers, and energized as they reinvent themselves for something even better down the road.

So dream big dreams, focus on taking good care of yourself, and feel great about being in the prime of your life. Celebrate being in a remarkable group of women, and Flourish Over 50!

Fabulous 50, Better than Ever

By: Susan Tolles

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