Features Of A Good Online Pet Store
Any Store, to be successful, should have a wide range of products
. Customers always tend to make preferences. The same product liked by you may not be liked by me. Nowadays, more value is attached to service rather than price though price is also an important criterion while making a buying decision.
Give your customers many options to choose from. Service should be of the highest standards. Flat Rate Shipping or Free Shipping is the best option as the customer would know before-hand the cost of delivering the products at their doorstep. As the online store does not have the much needed touch and feel feature, we should add other values like displaying the proper images, give them as much information as possible about the product in the product page.
When it comes to online pet store, you should have Food Products for different pets, viz., dogs, cats, horses, rabbits and birds. You need to concentrate on the varieties of food too, viz., dry food, natural, organic, grain fee, human grade food, etc. Pets love snacks and treats. So, dont forget to have them in your store. Customers should not go out of your store for want of brands or information.
Dogs and cats are very much affected by fleas and ticks. Hence it is imperative that a good pet store should keep many brands of flea killers. Almost all the pet owners would have flea killers at home at any point of time as fleas suck their loved ones blood. Other than these, a wide range of Grooming Products, viz., conditioners and shampoo, Vitamin Supplements, Feeding Bowls, Litter Cleaning Mats and Cages for different pets also need to be on stock.
If it is the food product, it is advisable to add the manufacturing date. I go for shopping for grocery and food products only to pick products within my desired range of manufacturing date.
With an online pet store, the pet owners would have ample time left to spend with their pets as travelling time is completely avoided. They could also save their precious dollars by making the buying decision after comparing the prices of products from different websites.
A customer-friendly shipping and return policy would help to retain the customers. Even with ecommerce revolution and with SSL certification for the online shop, many are still not convinced to use either credit or debit cards. Phone ordering and Payment on Delivery Options would certainly soar your sales.
Timely delivery is of high importance. Hence tie up with a good logistics company is a must as the customers need to receive their orders on time.
As Online Stores need not run in the prime space in the city, you save a lot of money on rent. Also, you need reduced manpower. The saved money could be used to give discounts to your customers. This would help in retaining extremely competitive prices. The well designed website could receive orders 24 hours without manning it.
Very few people search for Keywords in Hong Kong. Hence, Search Engine Optimization along with Social Media Marketing and a little outdoor advertising would go a long way in getting the much needed visibility to your website.
The purpose of any online store is aimed at shrinking the world into a tablet or an iPhone. Online Pet Store should not be an exception to this rule.
by: samrat
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