Finding Free And Clear Property: Choosing The Right Marketing Strategies

Youre going to market to find buyers anyway

Youre going to market to find buyers anyway. So why not spend some time doing some free and clear marketing. While youre out there advertising to people in probate, foreclosure, or behind on payments, its a smart idea to target those who own their properties free and clear. You just have to find those people.

Statistics from the Census Bureau show that about 30% of properties are owned free and clear. Thirty percent! Free and clear home owners are out there, many looking to sale their properties.

First thing youve got to do is get a list to start your free and clear marketing. Free and clear home owners are out there. It you want to start marketing to these owners, youve got to get a list of who they are. Get a list of homeowners with no mortgages that have three or more bedrooms, 1,500 square feet, or whatever kind of property it is youre looking for. Be specific when getting your list because you dont want to be stuck with a property that buyers wont be interested in.

Once you have the list there are several ways you can start free and clear marketing.

1.Send a postcard. Sounds easy enough, right? Simply send a postcard to those on your list. Youll want to put catching wording on the postcard that will catch the sellers attention.

2.Classified ads. Just like with traditional real estate advertising classified ads announce what type of property you are looking for. Place ads in local newspapers, big and expensive newspapers, small newsletters, and even places like the Thrifty Nickel. Every major and small metropolitan area has publications that are available for advertising.

3.Online ads. Places like Craigs List and Postlets are excellent outlets for advertising. Youll get a lot of exposure for minimum investment, if any investment at all. A simple Google search may help you find even more places to advertise online.

The tips mentioned here are just a beginning. To start free and clear marketing, youre going to want to make a list of all the places you can look for homeowners. Make your advertising methods work for you, no matter what type of seller you are going after.

by: Alan Brymer

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