Follow This Beginner Seo Guide To Move Your Content To The Top
Our beginner SEO guide is going to start with some real life advice
. One mistake I made when I first started on the internet was wanting to learn absolutely everything I could about how to get my blog to rank. Let me tell you this is a BIG MISTAKE. You and I both dont have enough time in the day to learn everything there is to know about SEO, especially with Google making their changes every few months or so.
This will leave you overloaded and frustrated.
This is exactly why there are companies out there than do nothing more than SEO, and study what Google does on a daily basis. These companies usually charge a hefty fee for their services.
Another piece of advice in our beginner SEO guide would be to learn the basics that will get you ranked quick then move on to your next blog post. Google not only looks for on and off page SEO factors but how much fresh content youre pumping out regularly.
The remainder of this post will be written as though you are a beginner to not only doing SEO but also to writing blog posts and attempting to rank them.
Search engines rankings are based on relevancy and popularity.
Google displays sites based on how relevant they are to the keyword listed. Your researched keyword becomes relevant when you use the word in your URL, title, headline, first sentence, last sentence, sprinkled every 100 words or so, in bold, italics, underlined, and in the alt tag of an image within your post.
For this beginner SEO guide use Googles free keyword external tool to research your chosen keyword.
Search engines then rank relevant sites depending on how popular they are. Popularity is based on backlinks pointing to your post and social media. Social Media in the form of shares such as Facebook likes Tweets, Re-Tweets, Bookmarks and Google + 1s. Backlinks in the form of links with anchor text back to your site from another site. This is very important as Google will boost you for using keywords in your anchor text within a link.
Get ready to writeA lot! Thats right, when just getting started with a blog or the Empower Network the best thing you can do is content marketing. For this beginner SEO guide content marketing is vital. Pump out as much quality content as you possibly can each week. Whether you have time to publish one blog post a day or three, three quality posts a day will get you results the quickest.
While publishing your content make sure to follow the on page SEO factors I mentioned above.
If youre just starting a blog from scratch or starting an Empower Network blog its a good idea to use content marketing with social media alone for the first 2-3 weeks of your blogs existence. So, in other words dont bother building links for a few weeks. Just focus on building as much quality content as you can. When youre ready to, move on to off page promotion in our beginner SEO guide.
Off page SEO is all about backlinking and social signals.
After you publish a post on your blog or Empower Network blog use pingler.com to get a ping back to your blog. This lets many sites know you have fresh new content on your site.
Next work on social signals; social signals are things like Facebook likes, Tweets, Re-tweets, bookmarks and Google plus ones. Google looks at social signals the same way it looks at backlinks.
After you hit publish and submit to pingler.com start syndicating your post to all your social media sites and encourage interaction with your friends and followers.
Beginner SEO guide: Places to get backlinks to your blog post
Submit your article to article directories that allow a link in the author resource box. Sites like ezinearticles, articlebase, ideamarketers, goarticles, and articlesnatch.
Submit your blog to high quality web directories that allow a link. These are like online yellow page books.
Comment on other quality blogs in your niche. Leave a good quality comment that continues the conversation and the webmaster will post your comment with a link back to your site. Maybe even ask to write a guest blog post for them for a link.
Submit a press release once a month to free press release sites.
Set-up public profiles on quality sites linking back to yours.
Set up web 2.0 sites such as hubpages, squidoo, and blogger.
This is a good beginner SEO guide to follow. Please dont try to learn everything possible when it comes to SEO. I promise you will get bogged down and overwhelmed. Follow the KISS principle and keep it simple. It really is that easy.
Understanding the concepts listed above will get you ranked quickly. One thing I left out above is choosing the right keywords. I always shoot for keywords with low competition. These are words that are winnable. If a word has high competition, you will be competing with many authority sites. These are hard to rank against. Also make sure your keyword is relevant to your niche.
Last minute advice for you.
Blog for a minimum of 90 days with 90 blog posts and use this beginner SEO guide in every post; this will get you the traffic you need to rise to the occasion.
by: Dr. Steve Smiley
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