Follow the methodology to attract more clients to your trade show booths

Follow the methodology to attract more clients to your trade show booths

Everybody says they know precisely what to do when they man (obviously or woman') a trade show booth, but a refresher course in what to do never hurts. Here are a few of the basics for making the most out of the experience and meeting your goals as well as the company's in the process.

First, stand up straight and smile don't slouch OR sit, look and act attentive and everybody (and I do mean everybody) wants to deal with a pleasant person.

Second, don't drink, smoke or eat while on duty' in your trade show booth you're there to sell your company and its products and service nothing else.

Third, don't offend. This means don't chew gum (it will simply break the concentration of the visitor), don't curse or tell off color jokes and especially avoid anything that might be interpreted as culturally offensive (we live in a global society and what may seem harmless to us Americans can easily be offensive to those of other cultures).

Fourth, wash your hands. I know, I know but you'd be amazed how many people overlook this simple act of hygiene.

Fifth, know what you're talking about. You're the face of your company in that particular trade show booth and visitors are seeking relevant information. If you don't know the answer to a particular question, say so. Then take the visitors name and phone # (especially cell #), find the answer and call him back as soon as possible. Better yet schedule to meet him or her to amplify your answer in person.

Six, look you visitor squarely in the eye when talking. Never look over your shoulder (or the visitor's) to identify another prospect or customer. Pay attention, use the visitor's name (if the visitor doesn't have a name badge, ask their name) and at a bare minimum get their business card before they leave.

Seven, never (can't be emphasized enough) use the cell phone in the booth. Go somewhere else to use the cell phone; it's too much of a distraction to your fellow employees and their prospects and suspects. But even when there's no one in the booth, don't use the cell phone stay focused on the show and your mission to represent your company to the best of your ability.

For the best possible outcome to your next trade show, call Jim Deady at Showstopper Exhibits (888) 440-0377 or take a look at www.showstopperexhibits.com. Jim is a marketing veteran who spent 35 years running his own advertising agency where Showstopper Exhibits was an important subsidiary to cross sell his clients. Since 2003, he has morphed the agency into a full-service trade show display, graphics and accessory distributorship counseling hundreds of companies to make their trade show experience a Showstopper.

POST COMMENT

The Mantra to Buy Euro Millions Ticket Online The Speed of Thought (2011) Movie Trailer online on filmdairy.com Online Medical Consultation: What its Advantages Watch Army Wives Season 5 Episode 4 free online by GWAPO! Free Abs Dresses Online Shopping Producing Traffic To A different Online shop Commission Overload By Tim Atkinson –The Truth About Making Money Online Gain a Massive Online Following For Your Manipulation-Monetization! Nail tips online Online credit report: Ideal way to understand your monetary condition Online Roulette - A way to earn money online Is it Possible to Conduct a Free Cell Phone Number Reverse Lookup Online? The Truth is Revealed Watch Scream 4 Online