Foshan Ceramics Industry Led To An Exodus Of Retail Quadruple Hit Dongguan

Next two years, more than 200 enterprises will be an exodus of the Foshan ceramics

, which are highly dependent Dongguan for the retail market will lead to what impact? 3 hypermarkets Leader exclusive interview yesterday told reporters that the relocation of Buddha Tao transportation costs and storage costs will increase, while the price fluctuations will also be full of uncertainties, some of the street or building materials retail stores in the fierce competition to gain a foothold.

But also the industry that the relocation of ceramic enterprises will certainly take measures to optimize the transport and storage costs, and may further improve the dealers and

Proxy Commercial channels to ensure their rightful share of the market in Dongguan.

Origin: 200 I will be an exodus of the Buddha Tao

It is understood, Foshan industrial adjustment, the city from 80 to 90 percent of the ceramics enterprises will be relocated, a total of 221 building ceramics enterprises were included in the relocation or elimination, which has involved the basic business need to complete the relocation task this year, 2009 fully completed before the end of move-out tasks.

Shock 1: Ceramic transport line will significantly lengthen

Exodus porcelain Buddha, the higher the degree of dependence on the retail market will bring in Dongguan What impact? Xing Yong, director of China and the United States music market, in an interview that the vast majority of the present ceramics are the store brand of Foshan, ceramic enterprises moved to Sichuan and the Northeast and other places, its transportation line will be greatly elongated, while the corresponding increase in logistics costs 15 to 20 percentage points.

Dongguan B & Q marketing manager Zheng Lirong said that most of the Buddha Tao moved to the field, the associated transportation costs will be increased to varying degrees.

Shock 2: storage cost will increase

According to report, after more than Dongguan building materials supermarkets and sanitary ceramics samples show that consumers in the next purchase of specific orders, store and then call to inform the Buddha according to one shipping enterprises, usually only a few days can be ordered directly to the hands of users, thus saving storage costs significantly.

However, after the relocation of enterprises

Buddha, the original model will be difficult to continue. B & Q side, said the store has set up a reserve in Shenzhen Pinghu large warehouse, including all materials, including most of the first Buddha Tao sent to the warehouse, and then the logistics and distribution to all stores in Dongguan.

Sino-American music has declared that, in response to the new changing situation, the stores will increase bulk purchases, buy custom underwriting and business efforts, and may even build a modern logistics center, to enhance the overall distribution function, "warehousing costs or to the appropriate increase. "

Shock 3: Ceramic difficult to determine price fluctuations

Buddha Tao after relocation, since the cost of transportation and storage will increase, does this mean that the price in the future will be all the way ceramic bullish? Including the Ford family, including three supermarkets, a responsible person said that the reality of the current environment, raw materials and labor costs were all floating trend, with prices climbing higher and higher compatible ceramic reasonable. Three supermarkets per capita for that long in the short term or even a short period of time, ceramic prices will alternate peaks and valleys in the state, making it difficult to determine.

Shock 4: street stores or difficult based on

Encountered in large chain stores affect the same time, the street will be the impact of building materials retail stores? Xing Yong, director of China and the United States music market that, after the street number of samples and building material retail stores only a phone, can be in store for indirect trade. However, after the relocation of production enterprises, transport and storage requirements are raised higher, which undoubtedly increased the threshold of building materials retail, large chains can be controlled to absorb the cost of internal optimization, and small-scale street retail will be difficult to to meet and support.

by: fdgbg

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