Freelance Web Designers - Pick The Right One

Nowadays, an individual or an organization that wants to create a website hires web design professionals to do the job

. This is a cost-effective, time-saving and results-oriented alternative to creating websites on a do-it-yourself basis especially when said individual - say, yourself - has little to no skills, knowledge and time for said project.

Let's assume that you have chosen to hire a design professional to do the job. Your next issue is choosing between hiring a freelance designer and a designer employed by a professional company.

Let's then compare the pros and cons of hiring a freelance designer and a company-employed designer. This early, however, we must say that either choice will yield similar results in terms of a professional-looking, user-friendly and traffic-attractive website.

Costs

Understandably, your first consideration is the total project cost especially when your company is still in its infancy stage or when your company is struggling with finances under the recessionary economy. You must also think of the maintenance costs after the website is built, launched and advertised in the proper channels.

In terms of costs, a freelance designer can charge less than a company for several reasons. The former do not have the concerns of overhead costs, operation expenses and other billable charges that the latter must deal with on each project. You can then save several hundred dollars on the professional service fees with freelance professionals.

This does not mean to say that a design company charges exorbitant fees. It should be noted that the term "exorbitant fees" is relative in the sense that what may be exorbitant for Project A may not be so for Project B. Other factors like complexity of the project must be considered in the total project quote.

Results

There are several factors that affect the final results delivered by either a freelance web designer or a web design company. These factors include but are not limited to the expertise of the web designer, the demands of the client, and the timeframe provided for project completion.

Let's assume that both the freelance web designer and the company-retained web designer have similar professional qualifications for the job. In this case, the results will be similar provided that the client sets reasonable expectations, works actively with the designer, and maintains an open line of communication.

It should be emphasized, however, that many company-retained web designers have the benefit of in-house trainings. Freelance web designers must take it upon themselves to undergo advanced training to stay competitive. Your job then is to ask the web designer about his professional qualifications (i.e., education, training, work experience and portfolio of work) regardless of his status of employment before making your choice.

In the end, if you want to create a website - your website, to be more specific - you must take full responsibility from start to finish regardless of whether the webs designer working on it is retained by a company or works as a freelancer.

by: Elijah James

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