Fully Understand Your Audience When Crafting Nursing Cover Letters

Fully Understand Your Audience When Crafting Nursing Cover Letters

You might have seen this before, however I'll mention it once more: It's important to know your audience. This is true no matter if you are on stage performing or if you are creating a letter to somebody you don't know. This advice is very true if you are writing a cover letter for a nursing job. The main point of a cover letter is to introduce yourself to a person who could possibly be considering hiring you, and to highlight several reasons why they should "read on" to the rest of your application package - and bring you in for an interview. Being very precise and precise is essential, but nothing is more important than knowing to whom you are writing.

There are two main things you will must take into account when writing a cover letter for a nursing job. First, establish who will be the first person reviewing your letter. Some job ads will list the name of the person to whom you'll want to send your application materials. For example, the ad might suggest that you, "Send resumes and a cover letter to Carrie Harris, Human Resources, 123 Forth St..." If you are writing a letter that will first be read by a non-nurse - in cases like this, a recruiting associate - you ought to be a little less nursing-centric in your language. I will probably suggest you not include key phrases like, "I've worked in high acuity ERs, CTICUs, and CDUs for quite some time." The human resources staff member is probably going to comprehend the ER acronym, but the other ones are going to not add value in your letter. So, appreciate your audience.

However, you should write to things a hiring manager - likely a health professional - would understand. If there is a particular skill you have that is rare in your geographic area, then please feel free to emphasize that skill. Say, for example, you are experienced at drawing arterial blood gases (ABGs). Feel free to highlight not only your understanding, but your practical experience in this area.

The next thing to keep in mind when knowing your audience is that your letter may be read by a variety of folks, beyond human resources staff or hiring managers. If you will be interviewed by a group, your cover letter will probably be available to the staff along with your resume and (these days) your online application. So, be mindful what you claim in your letter, to always make sure that everything is authentic and absolutely nothing is derogatory. I once saw a cover letter which said the job applicant had left a prior job because the director was, effectively, a depraved dictator. It turns out the cover letter and resume were distributed to the brother of the manager being criticized. Big problem!

From these two points it's clear: Know your audience when writing nursing cover letters and resumes.

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