Get Speedy Google Rankings

There's a lot of information on the Internet about SEO and it all leads to information overload

. It's challenging to choose one segment of SEO over another and stay focused. This is the nature of the Internet, supplying information in such large chunks, which leads to paralysis by analysis. Ordinarily, what happens is we jump from one source of information to another and end up not benefiting from any in full. Well, that system of learning now stops here. To truly succeed at SEO, your attention needs to be laser targeted to just one area of study. With that said, the most important detail of SEO campaigns often overlooked is speed. You may ask, why speed? The explanation is obvious. Speed is at the center of ecommerce. Today, niches prosper on the speed of the Internet marketplace to showcase and sell products. Think about the main events from the past ten years that have shaped online traffic, altered buying habits, and changed Internet surfing behavior. These changing patterns are taken for granted today. All you have to do is login to Twitter and see the hot topics for the day or go over to Google and check out Insights and Trends. The Internet provides information at lightning speed. If anything critical happens in the world the communication of the Internet brings it to light within minutes. Speed is the essence of the Internet. Topics come and go at the speed of light. That's why speed is such an essential part of SEO. It's human nature to place more value on current content than old and stale content. Because of split second communication online, content does not stay fresh for long. If fact, compared to the offline world things move over ten times faster online. Your content must keep pace with the rapidly changing trends of the world so your product or service won't be viewed as out-dated. Why is this essential for SEO? If your website is not up to date with current industry trends then you may be missing out on large amounts of traffic provided by search engines. Without this free organic traffic source you will certainly miss out on lots of potential sales opportunities. Speed is the basic element that must be incorporated into your overall Internet marketing strategy. Otherwise, you'll never be able to sustain a top position within your niche and will end up chasing after the crumbs left by swifter competitors. When you plan your next SEO campaign, make speed an integral part of this strategy. Trying to get a top ranking with ultra competitive keywords against well-established players is more than likely a waste of your time. Those websites have been on top search page results for years. If you explore your own path, taking into account new trends, then it will not be so difficult. Research secondary keyword phrases with good levels of traffic and commerciality that people use to search for products in your niche. Everyday, the value of keywords go up or down depending on social trends. By going through this procedure you can maximize your speed and position your site as the leader in your niche. It's a fact, the longer you stay at the top of a keyword results page that's trending up, the more products you will ultimately sell. Are you ready to get there? Remember, the marketplace waits for no one. What's fashionable today may be forgotten tomorrow. Monitor trends and make speed a priority with your next SEO campaign strategy by pouncing on hot markets as soon as they occur.

Get Speedy Google Rankings

By: Wayne Hairston

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