Going Sexy One Green At A Time

Going Sexy One Green At A Time

Going Sexy One Green At A Time

SEXY online lingerie boutique NotJustYet.com has caught the green bug, and is set to launch a dedicated eco department to promote Spreegirl, a eco-friendly, ultra comfortable designer for adorably sexy nighties and jammies. Dedicated to "customers who want to look and feel great but are also concerned about the environment". And in the mean time the promoting is doing not too bad, with their pieces being seen by celebs everywhere, from Kendra to Rihanna.

It's no secret that the right lingerie can spice up the bedroom, or make you feel more sexy and confident all day long. (Making it perfect for Valentine's Day gifting.) Luckily, there are hot new options to make sure the clothes closest to your skin are as natural, pure and toxin-free as possible. After all, the textile industry is one of the world's most polluting, and contributing to toxic runoff and poisoned ecosystems is decidedly unsexy.

It's not just about saving the world, one bra or nightie at a time. Green intimates also engage the senses with exquisitely soft, sustainable fabrics like bamboo and organic cotton, not to mention natural silk.

And while NotJustYet.com is hoping to open the way for going green in the lingerie market as well, a market not really entrenched yet with the green bug as much as other large industries in the fashion world, going green has never looked so sexy.

"For me, real luxury is wrapping yourself in the softest, most sumptuous materials to be had in the full knowledge that nothing and no one is harmed as a consequence," one lingerie designer has said - and we couldn't agree more.

As well as promoting Spreegirl, NotJustYet.com is undergoing a business audit to make its own part of the deal sweeter on the environment, and is committed to provide useful information such as energy saving washing and lingerie recycling information online. Stay in touch with all their updates and get in the act at NotJustYet.comor follow their adorable PR girl, Alyssa Pfeiffer on twitter at Twitter.com/ApatNotJustYet, for more details.

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