Google has finally upgraded Social Search from beta status and it is now completely active
. Marketers will do well to take notice of this because if you have a Google profile associated with any of your websites this will affect the results in the search engine results pages. this article examines the implications this will have for you personally as a marketer, and gives specific examples of how Google will associate social information with any real time social activity. By choosing three different search terms, the article examines the different results that Google comes up with and looks at the consequences.