Google or Facebook to Snatch The Triumph ?

Google or Facebook to Snatch The Triumph ?

Started out as a social network in 2004, the private company founded by the young Mark Zuckerberg has now recognized as a fast-growing business model. Facebook users will be experiencing social media interactions, in a way that Facebook provides them. Users can create personal profile, add other users as friends, exchange messages, including notifications when they update their profile. Moreover, users can join groups organized by workplace, campus or others. Founded in 1998 by the Stanford duo, Sergey M. Brin and Lawrence E. Page, Google services focused on internet search, cloud computing and advertising technologies. The California-based company runs more that one million servers in data centers to serve as their webhosting around the globe and processes more than one billion search inquiries every day. With that kind of descriptions, we can see that Google services are quite different to Facebook. Yet, both can be enemy to each other.

On June 2010, Facebook has confirmed that it will enabling all Open Graph service which later will lead to the optimization of the search engine in Facebook. On early November, Google started to block contacts import from Gmail to Facebook. Google spokesperson stated that the decision made in order to protect users privacy considering social networking site like Facebook is somehow endangering them. That statement might be just an excuse and apparently kick-off-ing the "real war" between the giants of the virtual business. It was reported that in the United States, the most favorite social hub around the globe knocked out Google in the most visited website's category. Not only that, people are nowadays spend longer time on Facebook than Google. The California-based multinational public corporation, that was once nothing but a student site running on a cheap hosting ,started to anxious about its advertisements future business as many of the advertisers began to goggle Facebook. To date, Google still dominates the market for advertising tied to internet searches. But beyond well-known social media site, Facebook, with their ability to target ads to users' preferences and network of friends, has surfaced as a major threat to Google. Fastly respond to the advertisements issue, Google also reportedly offers USD 5.7 million to Groupon, an e-commerce website, to expand Google in local advertising mostly in Groupon's "working areas" which are United States and Canada. But just a few days ago, media reported that Groupon rejected the offers. Wedbush Securities analyst Lou Kerner admitted that online local advertisements will be the next battle phase of Google and Facebook. Seems like the web supremacy is still going to be contested between those two companies.

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