Promotional USB drives also known as thumb drives as well as memory sticks are among
the best sought after high-tech promotional materials in the market today which can easily win your company client loyalty and customer satisfaction. It is great as a business gift and can be custom imprinted with your company logo. Also you can pre-load digital copies of your sales brochure or sales materials on the drive thereby saving printing cost. With the added benefit of having your clients use the flash drive to store their own information and documents.
If you are looking at buying promotional USB drives there are some key things you need to consider:
Ensure you choose the right design of flash drive: there are numerous types of flash drives with variant designs, and the task of choosing the best one to meet your corporate gifting goal can be daunting. You can let your designer help you make a choice by acquiring some and putting your logo on them. Choose the one that best takes your logo and other design message you desire on it.
Choose a good memory capacity: If you are looking at pre-loading and locking your company sales materials on the flash drive then its imperative that there is sufficient space on the drive, not only for storing your companies data but also to make sure the device would be of value to your clients. There is actually a balance between choosing a flash memory that is based on your budget against a higher capacity memory which makes the USB drive more appealing to the recipient. The smaller capacity the memory stick the cheaper the cost.
Print the right logo on the flash: If you have a complex logo with graduated colours, it may be difficult to print it on the memory stick as the printing space is very limited. Such logos are usually simplified before they can be printed on a memory stick.
Print with the best option: Usually memory stick is spot printed, they can equally be embossed or laser engraved. Another very popular option is to use Dome Stickers which are high grade stickers that enable complex logos to be printed under a covering of resin. Its best suited for logos that have tints or graduated colours.
Ensure your artwork is in the correct format: To make your printed memory sticks look great then its vital that you produce your artwork in their highest resolution and in a format that does not shrink or stretch the image data. I.E. Jpeg. Artworks are best supplied in AI or EPS format.
Make definite time frames: Ensure you make allowance for delays when ordering flash drives. Some companies may offer rush service and will charge you more for this service which may ultimately reduce your design options. Most of the hard drives are imported from the Far East and therefore you need to make allowance for about 10 days from the time of approval and eventual delivery of your final product.