Group Purchase Website Current Living Situation and Advertising Input
Group Purchase Website Current Living Situation and Advertising Input
Customers are becoming more and more weight. Experience stores, logistics, call center service chain line is being constantly extended. Through the development of the scale and quality of service to improve their competitive threshold. Content in the buy, buy web site is gradually increasing number of more "heavy" the proportion of the physical product sales. Amazon acquired by the United States buy site WOOT, and Taobao have to go together is the real cost buy mode. Real has a strong buy in the domestic demand for consumers to purchase goods not subject to geographical restrictions, waiting at home can get. It also solves the B2C long period of payment, cash on delivery aspects of the problem. This model is more C2B2C scale.
U.S. Groupon buy on-line site that is half profit, and in April this year, DST and other agencies access to Russia 135 million investment klic-8000 battery. Spawned by the market, some prices or even online media advertising to grow to twice last year. Buy web site advertising budget must not exceed 30% of the total cost, or else is a waste. Finally, this round of dominoes will impact the media, the media, because the prices are too high not a single sign.
It is understood that in the early stages of development often buy site will meet the difficult situation of leveraging high-quality businesses, many traditional businesses do not understand the Internet, do not care about the Internet, they look at attendance and repeat customers, playing these ads is actually a buy in to these sites businesses to sell power and prestige, and establish credibility.
Advertising may result in driving up the price of a new round of domino effect. First, the smaller the impact of buy websites that direct canon powershot s95 battery almost closed, and it was way good point acquisition. Survive under the bubble in the advertising business, through financing, mergers and acquisitions tend to be more powerful. The role of capital can not be ignored.
Customers are becoming more and more weight. Experience stores, logistics, call center service chain line is being constantly extended. Through the development of the scale and quality of service to improve their competitive threshold. Buy a lower investment threshold the site, just spend a few million to buy open source, a little scale, service system need to spend less than one million yuan, but also to recruit three to five staff that is able to open.
The client, the user's consumption of the process will be further carding, Groupon Now such a large number of LBS applications will generate elements. Enough to buy on the user's information, location analysis, within 1 km for the user push for the service. Customers will eventually belong to service companies in the capital of birth, it is a huge service along the chain, more and more weight.
Size is not important, the key depends on the quality of services buy web site, whether to create the best user experience, increase user stickiness. All-around player than to do specifically to do fine nikon p7000 battery in the future, such as cosmetics, home building materials focus on a particular industry segment or buy in certain areas will become one of the best sites, but the coverage of consumer groups can not be too narrow. Customers have the original site business model, so the management team of its creativity worth the investment.
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