Guangdong Raoping Ceramic Exports Soared 4 Into The Contrarian
Although the case of the larger environment of the financial tsunami
, Raoping ceramic exports rose to buck the trend. According to Customs statistics show that in the first 3 months, Raoping ceramic exports 24.4 million U.S. dollars, Bi Zeng 42.4%, an increase of ranking first in the city of Chaozhou.
Recently, I learned in the field interviews, the county's ceramics industry to export this year's rise, not fall, mainly due to strong self-brand ceramic enterprises, and actively explore new markets, local party committees and governments adopt a "warm stand" measures to establish enterprise confidence, so that the financial tsunami in the ceramics industry in response to the gradual transformation and upgrading, key enterprises usher in a new round of development opportunities.
Plant in the mountainous frontier in the SAR
Raoping by China Light Industry Association awarded the "Hometown of Chinese export porcelain" title. The county of existing ceramic production enterprise 300, of which more than 60 ceramic enterprises above designated size, industry investment in fixed assets over 500 million yuan, employing 60000 people, its daily production of ceramic production in the country accounts for about 1 / 7 , output, output value and sales are among the first county level in Guangdong Province.
A weak foundation, as a former mountain counties, Raoping to aspirations to the "National Ceramics exports town", which is ceramic business owners rely on forward positions, as inseparable from the Pearl River Delta.
Wing Fung Yuen Group is Raoping created in 1982, in order to tap the international market, the door very early to set up offices in Shenzhen, relying on the forefront of Hong Kong as an export. Currently, the group as a set of high-grade ceramic product development, design, production and sales of the Industrial Company. Of its bone china products are also the Shenzhen Municipal Government elected national leaders and foreign guests received a special cutlery. In 2007, the company's fine porcelain, "Imperial yellow" and "full house" was selected as the country ceremony donated to Putin.
Do not look at a local ceramic enterprises Raoping facade ordinary, but in the SAR, Shenzhen, Raoping ceramic enterprises to set up offices there are dozens, some enterprises have even set up branches abroad.
In recent years, Raoping has organized enterprises to participate in Canton Fair, "the Dubai trade fair", "Saudi Ceramics Fair", etc., and further expand sales channels, continuously improve the Raoping ceramics in foreign markets.
Brand innovation to seize the market
Behind the brand value that is independent and innovative. Guangdong Province, known as "household ceramics exports 1st Town" Raoping 3 Rao town, has 34 engineering research and development centers, the introduction and self-development of new technologies, new processes 42, developing more than 2000 kinds of flower styles, have been ceramic flower 59 patents.
The county developed its own production of "round plus round" brand eco-friendly household ceramics series products, filling the domestic blank, the product won the "Outstanding New Product Award in Guangdong Province", and by the State as "Top Ten Chinese ceramics brand" one of the . The county developed by the Institute of Ceramics, "underglaze Landscape seven tea", "underglaze landscape okho Spring" ceramic travel series and "The Blue Carp brand rice dish" won the Award for quality in Guangdong Province. The county in the production of white porcelain body temperature glaze, glazed ivory porcelain, 121 large supporting small membrane embossed gold tableware and other products well received by consumers.
Counterpart support enterprise burdens
How to help businesses cope with ceramic global financial crisis? Raoping County counterparts to support implementation. From the end of last year, county departments silver letters over 1.3 billion yuan of funds lent support enterprise development, and effectively solve the problem of financing of enterprises. At the same time, set up two security companies, corporate finance loan guarantees effectively solve the difficult problem. On the other hand, last year to fight for higher-level project support to fund a total of 6 million yuan Chao, reducing the cost of business inputs.
by: gaga
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