Hallmark, Passionate About Care Homes

Hallmark Healthcare Homes have several care homes for the elderly around the UK

, focusing on good facilities and high staff morale. In 2006, the business was awarded newcomer of the year in the Eastern Eye Asian Business Awards. But the best achievements have always been getting told by relatives how happy the care home residents are.

In under ten year since the first Hallmark care home was started, the company has grown to over 1,100 staff, with plans to increase the number of beds to over 5,000. The owner knows that there's more to a care home than just a bed. Every effort is made to provide state-of-the-art facilities for the residents, with the latest cinema equipment and hydrotherapy for the care homes.

The staff are passionate about inspiring others and motivating those around them to do good work. As expansion plans show, the company is ambitious, though there are no plans to bring in outside investors as it is a family-run business that the owner believes should be run how they want it to be run.

With outside investors, the company is cautious that it would be difficult to justify the investment in staff development when it may not improve overall turnover. The owner, Avnish Goyal, says "Sometimes you can't put a number on something, but you know it's just the right thing to do and you'll see the benefits further down the line".

Avnish Goyal built the business on a foundation of honesty and integrity, instilled into him from a young age by his parents. As well as run a care home business, Avnish is a motivational speaker for events, sharing his personal story of how he created the life he believes he deserves.

Outside of Hallmark, Avnish helps to run the Hemraj Goyal Foundation, which was created in memory of the father and grandfather of the founding members. The HFG foundation helps to raise money for organisations that help disadvantaged children, promote women's rights and help those with disabilities. He is also the director of Yes Group Essex, a business which aims to be the best in personal and professional development in and around Essex.

by: Brendan Wilde

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