High ranking - check list and to-dos
High ranking - check list and to-dos
High ranking - check list and to-dos
The following article is based on observations that I and many others were able to make since the Florida update, and shows how these experiences from an authority (in the eyes of Google) and can achieve high rankings. This does for many, a lot of extra work.
1. Have you increased your website for high rankings?
Check the best listed sides for their main search words / phrases to the site search function of Google. This will show you how many pages they have in the index. Nine out of ten will most probably more than you, if you hit from Flordia / Brandy / Austin update was. If not, go to the next point. Solution: Think about how you can create more content for your site ... Glossary, FAQ, more product descriptions, articles, forum.
Size matters! This is also the reason why Amazon, large portals, and proffesional Doorwayspam pages at the moment are placed as well. These usually have one thing in common, namely that they are huge and have thousands of pages in the index. Bring your website to at least the same number of pages in the index as your competitors to make their main search terms in the top ten are available. The less competitive a keyword / phrase is, the more likely it is that you can make do with fewer pages.
2. Have you tried since the Florida update new links with the text links are best for you?
Pages that appear at the top of either a very large number of indexed pages (point 1) have, or any amount of thematic and thematic links. Most, however, have both. Links are essential. Browse Industry Directories and work in the link exchange. As a reminder, the link exchange must be reciprocal not necessarily. Beat the other webmasters but before one of his other domains (if any) link, so it's not exactly a Reciprocal linking (crosslinking) occurs.
How to run effective link building I have described in this article (Section 1). Try at least as many natural links as the top to get lined up sides to achieve a high ranking.
3. If you can afford to buy text links.
Even the best managed or have to deal with competitors with large budgets, even though you get excellent content with the page number of natural links. Who is in a highly competitive industry, should consider a monthly link-buying budget. As much as I would make the statement that the sufficient quality of the content of a site for link popularity, I was able to determine the order to keep up, it needs purchased links. Some themes or sectors need just purchased links to the front to stand. Sad, but true.
4. Special attention should be paid to the finding of directory links.
Of course, a link from the ODP, but also from the Yahoo! directory, even if the 299.00 appear at first sight a lot, but it is a thematic link, and Google is one of them. However, one should not overlook the many smaller thematic directories. Helpful is a Google search using any keyword such as:
* Main keyword + add url
* Main keyword + add url
* Main Keyword + directories
* Main Keyword + Resources
* Main keyword + links
* Key word search + tips surf / surf tips
This will help smaller less well-known directories that are very specific and topic-based to find out. Many of them offer an item for free. Just last week I found it at a very competitive word in the travel industry 7 (free) directories for my clients. This is the page that is still very new, very help.
5. Check your recent Linkpartner whether:
1. This link will still be
2. perhaps the link partner a better theme page is where the link could get there. (Home is not always the best)
3. The text link is ideal and it is not misspelled or those found only the company name. (Assuming that occurs in the corporate name does not search word)
6. Do not hesitate to exchange links with competitors.
Think about to bring a "more sources" page on your web site. If you explain to your competitors, which is preferred because of the new Google algorithm, the thematic links, one advantage for both sides, this will be more willing to take on the link exchange.
7. Comprehensive linking is important.
Sitemap Tool Trellian
The loss of the "Pagerank drain" is not as important as a ranking criterion Pagerank has lost much of its value. I have the number of "Footer links" increases on all my pages and read my sitemap is always up to date. If you do not have a site map, down necessarily. Create them "Footer links" as an alternative way to navigate or even better to integrate the pages have been neglected in the link. Do not be too worried about the Pagerank, you better worry about as many internal links for each page. Of course, applies to large product pages, the "Footer links" rich (to lack of space) than to the category level. Several Sitemaps are definitely worth considering one for each main category. That this statement of mine, in the face of conventional knowledge of SEO PR and loss of too many links on a page that has a very controversial I am aware, but the SEO world is spinning very fast.
The first two points are the key to become an authority and to achieve a high ranking. As you probably noticed, I have not lost a single word about "on-page optimization". The reason is that at the moment just a minor role in relation to page size and number of links (both internal and external) play. As soon as one has become an authority on-page optimization plays a role. Therefore, in my opinion, the so-called "over-optimization penalty" simply not true. Pages that have flown out from the index, it happened not because of "over-optimization", but because they were simply not authorities in your area, so they were even with all the other "non-authority domains" out. My home page has lots of h1 and h2, but I am for all of my top 3 important search words However, one must be an authority first.
Summary
Size of the page and links on the page and are crucial and must come before the "on-page optimization".
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