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Himfr.com Reports Foreign Trade Show Domestic Shoe Enterprises Turn Crisis Sequela.

Since last year, the international financial crisis

, let a lot of export enterprises do, trying to turn to develop the field of domestic business. Now crisis tapering off, showed a glimmer of economic recovery. And the trade of domestic enterprises in the transfer of quanzhou, some are based on the domestic market, opened a new growth point. However, some foreign domestic enterprises in turn on the domestic market but not "appeared" soil conditions, the individual enterprise even into the capital. Maybe, it just emerging crisis sequela, worth attracted public attention.

"Turn" is domestic exports to many experts on foreign trade enterprise of international financial crisis "panacea." However, this prescription is a spirit "is"? Do to create brand sale channels, need to build a bunch of new challenges, the domestic force again test management ability.

Quanzhou anonymity, said the enterprise boss told reporters, enterprise's cash flow, but do many enterprises in the bank and other financial institutions in the process of cooperation, due to the loan budget funds, thereby misjudgement disrupt business plan phenomenon. He told business, also have their own bank business goals and risk control, in the process of cooperation with enterprises, are often have a bank loan will actively looking for a while, and enterprises and tightening. Therefore, the small and medium-sized enterprises to do both domestic market, export or moving cash flow must grasp.

How to develop domestic market and foreign domestic enterprises face turn is another test. Wood LinSen outdoor operational headquarters WuZeRong marketing director, domestic market, the transformation needs a rational and future three to five years of strategic planning. Many new brand in the first stage investment is successful, it will become blundering affect investment plan next.


Shishi bull giant shoe industry limited company marketing director su-chao chang think, export turns from market sale, pressure, but also from the enterprise interior. Export enterprises often lacks a strong sales team. Many enterprises in the process of export is not to need to put too much energy on the cultivation of talents, only need good management in accordance with the request of importers, thus producing order in transition, after sale talent is expected.

Industry insiders think, export products LuoShiJin without depth control terminals and market, so the product export enterprise, service, information is not complete, it requires enterprises in domestic transformation, in research and development, production, distribution and brand promotion channels and after-sales service system etc, clear framework and plans.

by: Frbiz
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