Home Appliances Going Research: Companies Will Give Priority To Product Quality

Home Appliances Going Research: Companies Will Give Priority To Product Quality

2 25 -27 days, the Department of Industry and Information Technology experts, on the part of Pearl River Delta

Bringing home appliances Manufacturers of an investigation, China Electronics News, a trade media, participated in the research activities.

's Investigation found that successful enterprises in the rural areas to control production processes, quality control and after-sales

Service Make a positive element of our preparations. No matter how large or small and medium enterprises, their production

Home Appliances Rural areas are to meet the product requirements of qualification. The only shortcoming is affected by various reasons, some companies have started production of home appliances to the countryside and carried out sales, and some business areas and channels of communication are still, however, the confidence these companies have a very short period of time in the following to address these problem.

Enterprises will give priority to product quality

Product quality directly influences the appliances to the countryside can work smoothly. As the industry department, Ministry of Industry and Information Technology has the responsibility to strengthen the supervision and inspection of enterprises. Required bringing home appliances products manufacturer to strict production management, to strengthen quality control and inspection, the good quality of products, products must conform to relevant standards and special requirements of home appliances to the countryside products.

Reporter learned that, in order to better meet the appliances to the countryside,

TCL Environment for the rural market and consumer characteristics of specialized programming, mainly reflect the superior signal reception, large battery capacity, the product beautiful in appearance, easy for rural residents to accept and love, and high cost performance characteristics of products, such as TCLM688, TCLM70 so.

In addition, this appliance to enhance the relevance and practicality of the work of the countryside, making this work more with the actual meaning, TCL increased the product's software services, software products to increase agricultural knowledge to farmers through the TCL products more easily access and their related knowledge and information.

Reporter TCL Communication Technology Holdings Ltd. found that, from purchasing raw materials to assembly, labeling and other sectors, were all reflect meticulous and professional. It is understood, TCL products and home appliances to the countryside to sell in the city's products are manufactured with a production line, and quality are the same, while also bringing home appliances products earthquake, dust, etc. has a more stringent test.

Huaqiang Sanyo workshops, research groups on-site inspection of home appliances to the countryside will be used to produce the product line, including

TV Color saturation test, test, and many other areas to fight to fight, are adhering to the strict quality Sanyo has always been the concept of independent enterprises. It is understood, Huaqiang Sanyo products not only for each test, in the full inspection has been completed, also conducted extensive sampling in order to ensure the quality of the products within the company to resolve the problem, rather than leaving the consumer to resolve.

In backgammon, and other odd sound of the factory, the reporter found that, although the scale of these plants produce large enterprises such as TCL, but the extent of regulation of the operation is not worse than large enterprises. In their own words, is "selling home appliances in the rural market, product quality more than anything, because good quality is good word of mouth." Therefore, to the countryside in the home appliances market to open a world of small and medium enterprises, will focus on strictly control product quality.

Products from rural areas to adapt to the actual function

Guarantee product quality in the process, the reporter found, for the rural market, companies in the product features and services are also spared the article.

TCL in all areas in the home appliances to the countryside before, said the company would keep an eye on the supply of readiness for work and home appliances to the countryside to protect sales of the smooth progress of the project, promised there would not be out of stock situation.

Home appliances to the countryside for work on the project recommended to strengthen call center services. TCL has very strong 24-hour call center, to better assist and strengthen the promotion of this work, the call center will set up a special working group to carry out home appliances to the countryside from the current regional recruiting a number of seats specially trained staff know how various regional dialects (mainly for the current 12 provinces and autonomous regions), can better communicate with consumers around the rural areas, improve rural residents TCL's awareness, understanding needs and quickly.

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