How A Single Press Release Skyrocketed My Website Traffic

Many of you may have heard of website promotion using press releases

, but unfortunately this topic is still totally underestimated. If you are one of the persons that have heard of it but never really used it, then you might start knocking your head on the table after you've read my story..

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I built a health related website about a year ago which basically consisted of product reviews. Putting the site together took me quite a while as I set myself the goal to produce only high quality content. There are simply too many sites out there that only have scraped content from various sources on the internet that can be found everywhere. I wanted to give my visitors something special, something for what it would be worth to visit my site and of course come back in the future. It took me most of the time to write the reviews as I actually tried all of the products.

When my website finally went online, I wanted nothing more but the world to see my work and to get the product sales going. There were different options available for site promotion including articles, link exchanges and directory submissions. And let's not forget the press releases! In former times I put a lot of effort in writing articles because they always provided me with long term traffic and lots of backlinks that helped my sites to get ranked very high in the various search engines. Therefore I started to write some articles but was too tired because of the work that I did during the past weeks and decided to take the weekend off and visit some friends.

But one thing I did before I left was to write a press release. It was the first time that I wrote one and therefore I wasn't quite sure how to structure it and what to write. I spent a few minutes on browsing through some press releases at prweb.com to get an idea of how they look like. OK, time was ticking away and I wanted to leave soon. So I started to write my first press release ever about my new cool website that contains original health product reviews from someone who actually bought and used the products. It didn't take me too long until it was finally ready to be published.

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At first I wanted to use the free press release publishing service at PRWeb, but then decided to pay some money for an extended service which guaranteed me same-day distribution. I hesitated a little bit because of the cost of $119 which I could have easily invested in some weekend activity, but as I was already too late I whipped out my credit card and did it. Everything went fine and there I was on the road for my weekend trip.

How A Single Press Release Skyrocketed My Website Traffic

By: Martin Richardson

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