How Flash Brochures Can Help You Save Money

How Flash Brochures Can Help You Save Money

Any company that wants to reach out to potential clients and show their best side to the world has to invest in brochures. These documents essentially act as the CV of your company, which is why you want them to look as beautiful and as elegant as you can. However, sending a brochure is often a hit or miss deal because you never know if it will reach your potential client or not. Sometimes a brochure is thrown into the trash without even a second look. It is unfortunate then, that beautiful and elegant brochures can be so prohibitively expensive for many companies. A Cheaper Option Prohibitive that is, until now. A digital brochure can be just as beautiful, if not more beautiful than a paper one, and even have elements of interactivity embedded in it. However the best thing about them is the fact that they are much cheaper than their paper counterparts. Not only do Digital brochures or flash brochures involve no printing costs but no shipping costs either and thus can be sent out in as large numbers as you desire. They can also be hyperlinked so with just a single click, the recipient can go from reading the brochure to browsing your website, bringing you that much closer to a deal. Some More Advantages Another great advantage of flash brochures is that the time needed to get them designed and send them out is very little, especially compared to the time required for designing, printing, editing and then shipping their paper counterparts. Thus the digital ones usually contain the latest, most up-to-date information. They can also be extremely elegant. Because they are created using a rich platform like flash, page turning animations are smooth and mimic the experience of reading a real brochure down to the tiniest detail. They also require no special software to run, just clicking on a thumbnail or hyperlink is enough. The Future of Printing Digital brochures are built using robust and universal platforms like flash. Page turning animations make them look realistic but features like hyperlinks and embedded audio or video actually make them better than printed ones. And moreover, most things that have traditionally been printed are now moving to a digital format. Books have seen resurgence thanks to e-readers like the Kindle. Digital magazine and newspaper subscriptions are on the rise. People are now comfortable with reading content off a screen rather than a piece of paper. It's time you too, joined the digital revolution.

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