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How GPS Tracking Ensures Greater Customer Satisfaction Rates

How GPS Tracking Ensures Greater Customer Satisfaction Rates


Have you ever had an angry customer that is demanding to know where their delivery is, but you can't reach your driver on the phone to ask him? In this fast paced day and age, being on time is one of the most important things you can do to keep your customers happy. Fleet management is the logical place to start revamping your business. Think about installing a GPS tracker in your delivery truck so you can begin keeping an eye on what's really going on out there on the road and ensure that customer deliveries arrive on time.

In today's fast paced environment customers are less likely to wait around all day for a recently bought item to be delivered. They expect it done on time and in a prompt manner. In some cases customers will take a few hours off work if a large delivery such as a suite of furniture is expected. Not only has the customer spent hundreds of dollars on their purchase but now they face losing out on income due to time off work.

A GPS tracker will tell you a very close approximation of delivery time. Speed, distances among other variables are all taken into account in order to provide the customer with an accurate arrival time and if for some reason a slight delay may occur a new arrival time can be presented to the customer quickly.


Calculating the shortest route possible will ensure minimum fuel consumption and driver working hours thus resulting in an increased profit margin for the item purchased. Many drivers have numerous deliveries on a daily basis which can all be a long distance from each other. A GPS tracking system will help plan the most efficient route possible while also letting you, the business owner know exactly where each driver is at any given time. A GPS tracker allows dispatchers to keep their customers apprised of the up to date location of deliveries while also measuring idle time, mileage, working hours, stop locations and durations and much more.

In this vastly competitive customer driven business environment a customer is far more likely to complain about the performance of a business rather than praise it. This inevitably means customers will decide the outcome of your business. If you are not a punctual and performance based business you have a higher pedigree for failure. A GPS tracking system will ensure greater customer satisfaction due to the enhanced delivery performance of your business
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