How Google Can Work To Your Seo Advantage In Mexico

Mexico ranks 11th in the world when population statistics are taken into consideration (110 million+)

. Mexico City is the capital of Mexico and the largest city in the country. Whenever one hears the countrys name, invariably the image of the mysterious Mayas comes in the mind. Perhaps the most advertised product(s) of Mexico is the Maya culture. Rapid industrialization in the country has made it one of the fast developing countries in the world. A major part of the country is quite arid and hence there is no problem at all when laying power and internet cables.

Spanish is the main language spoken in the country and most widely. Mexico enjoys being a tourist nation and ranks 10th in terms of attracting the tourist population. The reason why Spanish is the major language here is that Mexico was erstwhile a major Spanish colony. It was only recognized as an independent country in the year 1821. Mexico also has the worlds most Heritage Sites and thus the tourists in the country.

Internet and Google Mexico

Google Mexico is the countrys largest search engine followed by Yahoo and even Google USA coming later in the ranks. One interesting thing to note is that only a single home grown company is in the list of top 10 search engines in Mexico. It is easy to understand as why Google Mexico is at the top the language. Spanish is one of the most widely spoken languages in the world and also a lot of websites are in Spanish. Google has been indexing and forming directories of these sites from early on and hence this position.

One advantage of optimizing your search engine with Spanish is that if it is on general topics like health, beauty, etc. it will serve a dual purpose of optimizing Mexico as well as Spain! That means you can hit 2 targets with one arrow! Mexico might have one of the worlds oldest civilizations in place, but in the modern times, the technological advancement has started off quite late. People were mostly into other business and still today, manufacturing industry is a hot with the locals. Therefore, there is an increasing demand to index sites which serve as agencies for local manufacturing units. Also, since communication technology is advancing at a rapid pace, people want to have every possible resource on the internet.

Mexico surprisingly is quite familiar with Facebook and it comes only after Google Mexico in popularity. People these day love social networking and quite visibly they are spending more time with Facebook and Orkut. YouTube is another popular site in the country with a lot of Mexicans uploading and sharing videos on the website. This social networking attitude of Mexicans is increasing by the day and this is a good area where one can actually cash on in with SEO and SEM. From ancient Aztecs and Mayans to the modern internet savvy Mexico; it surely has covered a lot of ground to become one of the most affordable destinations as a SEO market from the West!

by: Matthias

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