How Often Should I Post Content To My Blog?
While there is no true measurable way to measure the success of a blog
, many bloggers believe that the number of readers that frequent their blog is a way to measure success. Bloggers want to know that there is someone out there reading the content they post so they do not feel like they are writing for nothing. So the goal they set is to gain as many readers as possible and the way they do that is by posting content to their blog that will grab the attention of would be readers.
Since content is what attracts readers to your blog, you are likely wondering how often you should post new content to your blog. There is no true answer to that question because there is no way to know for sure what your readers are looking for. There are just too many variables at play making it difficult to come up with one solid number. That does not mean that there are not things to consider that can help you determine how often you should post content.
One thing to consider is you do not want to have large gaps between postings of your content. If there is too large of a gap then it is likely that frequent readers will look to other blogs to get what they need. The other blogs may post content consistently which may keep their interest and they will soon forget about your blog. This is also dependent on the subject or theme of your blog as well. Your particular theme or subject may not allow for frequent posts. For example, if you have a blog with a football theme, odds are there will be less content to post during the offseason than there is during the regular season.
Another thing to consider is you do not want to post too much. Too much content at one time can be discouraging to readers especially if they do not frequent your blog on a regular basis. They may find it difficult to keep up with the large amount of content and eventually lose interest in your blog altogether. The main reason for having a blog is for your own personal satisfaction and that is not a bad thing. However, to gain readers you sometimes have to find a happy medium between what you want for your blog and what your readers want from your blog.
While there is no true answer to how often you should post content to your blog, consider the things suggested above when determining how much content you feel is right for your blog. You want to gain readers so that you do not feel you are posting for no good reason but ultimately the blog belongs to you and you are likely blogging because it pleases you. Find a happy medium that satisfies and pleases you as well as what you know or think your readers will enjoy.
by: Casey Trillbar
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