How Social Media Marketing Can Explode Your Traffic
How Social Media Marketing Can Explode Your Traffic
No matter what you want to do with your online business, whether you want to build up an email list or if you want to directly sell to people you are going to need to be able to do at least one thing very well- you need to be able to build qualified traffic to send to your website. Traffic is the blood of your business, and if you don't have traffic it doesn't matter what you are going to be selling because no one will be on your site to check it out and follow your carefully crafted call to actions. Well, because it's so important it should be unsurprising that there are a lot of different ways and strategies that have been developed to create traffic. Some of these methods are pretty old, others are relatively new. One of the newest methods of producing traffic is by using what's called social media marketing.
When it comes down to it, social media marketing is a really simple way to get qualified traffic to your site. All you are doing with this method is using different social media sites as a vehicle for finding and attracting traffic. These sites include sites like Facebook, Twitter and MySpace, and there are a lot of these types of sites around these days due to the Web 2.0 explosion of the last couple of years.
Social Media Marketing resembles forum marketing in a lot of ways. With forum marketing, all you have to do is find forums that are related to your niche and product, create a username and profile for the forum, and then start working on becoming a productive and valuable member of that forum. As you build popularity and respect on the forum, more and more people will trust you and be interested in what you have to offer. Then they will follow the call to action and link that you have included in the signature of all of your posts.
You don't do any blatant marketing with this method, and you don't do any blatant marketing when you use social media sites either.
If you are going to market on a site like Facebook, then you are going to be marketing in much the same way. All you do is find sites that you like and want to work on, and then you create a profile or fan page for your product on those sites, and on that page you talk about your business and include a few links to what you have to offer. You then start using the site to connect with people and to start to build a reputation for yourself and a fan base. Link to things you find online that you think are cool and interesting, comment on people's walls, respond to questions, start and contribute to conversations that are going on. Overall, just be a normal member of the site and don't spam the site in any way.
People will see you and see your contributions, then they will check out your profile or fan page and read about you and then follow the links you have placed that lead back to your offer. It's one of the simplest, most intuitive and most fun methods of building traffic online.
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