How To Build Your Own Google Fortune

These days there is a lot of talk about using Google to build your fortune

. Much of it is baseless gossip while a small chunk of it actually focuses on solid evidence. Many people have done just that, built a powerful business that uses Google's wide reaching platform. There is no way around it if you want to have an internet business you need to learn how to use Google.

Essentially, there are two things that you need to focus on in order to have your business succeed, and from a broad stand point they are paid and organic search engine results. These will be the life line of your business as they will determine how many visitors or customers you get and consequently how many sales or sign-ups you get.

Of course there are many other factors that contribute to these results which need to have equal amounts of attention. If you follow a carefully laid out plan that addresses all the needs of a growing online business then you will definitely be on your way to building your own Google fortune.

The first step in this process is to analyze which search terms are going to be driving traffic to your website or online offer. This will tell you exactly what areas you need to focus on and will help you understand how to manage your time and resources.

The 80/20 rule is always a good start and can be used for a proper basis of what will be earning you your money as opposed to how much effort you put in. The main thing to remember is that you want to narrow down your buyer keywords. There is a whole science to this that helps you separate research keywords from buy keywords. The way to make a Google fortune is to focus on both with appropriate measures.

If you can help someone do their research on a product then you can just as easily help them buy it and earn yourself a sale and/or a commission. So once you have narrowed down this select list you want to go after these keywords through paid search and organic results. These are similar strategies that have a different outcomes, one offers immediate results at a price while the other offers long lasting results at no cost.

If you focus on pay per click advertising then you will be paying the search engines for every click that they drive to your website or offer. This can quickly drive up the bills and if you do not have a good conversion rate you will quickly lose money. This is not always the best method to start building your Google fortune as a lot of your profit goes to paying for your traffic.

This is why you should also work on getting organic search results. These will offset the costs incurred through paid advertising and deliver long lasting results at no cost. The only downside is that this method takes a while to see results and requires a lot more work.

However if you learn how to split your time wisely and use both methods you will see immediate and long term results. You also need to remember that no one said building a Google fortune would be easy. This is also why many people do not succeed building an online business, if you cannot learn how to manage both these methods then you will simply not make it in the online world.

However if you take the time to learn all the skills required you will not only succeed but achieve your goal of using the massive search engine to build a Google fortune.

by: Steve Albright

POST COMMENT

The Useful Features Of Google Sitemaps.. Go Google Virus – How To Perform A Go Google Removal The Competition Intensifies for Google Adwords G99+ 3G Smart Phone with Google Android 1.6 GPS Wifi Compass 3.2 Quad Band Touch Screen Google may pull out of China How to choose the best keywords for a Google AdWords campaign? Get the new cool Google G1 Android with T-Mobile and flaunt your style Google Keyword Tool Effective Anchor Text Strategy To Rank High In Google Anunciar No Google Ou Anunciar No Facebook? Google Nexus One - Send Wake Up Calls To Telcos Setting Up Google Adsense for Your Website Hot Idea for Publishers: Google Toolbar and Adsense Search