How To Choose Good Keywords For Your Online Campaigns?
How To Choose Good Keywords For Your Online Campaigns
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Keywords are the most important element in your all affiliate marketing campaigns. Your key to make sales in affiliate marketing is to choose good keywords. To choose good keywords you will need some IN DEPTH research rather than the broad research.
Let's take this example, you found a good product which is in the "Weight Loss" industry and you are very interested to promote it. When you go to Google and search the term "Weight Loss" you will find nearly 4.6 million searches which is no way good for you, so what to do now?
Instead of searching for a broad term like Weight Loss we will DIG more in Google:
Weight Loss Pills
Weight Loss Natural
Weight Loss Herbal
Weight Loss For Pregnant
Weight Loss Green Tea
Put More Ideas Here.
This technique will give us lower number of searches for each keyword which means that we are now more focused and eliminating our exposure to a specific niche and that is very important because the broad number of people we target the less number of sales we get because simply our keyword is not relevant to what people are searching for. Let's say some one is searching for Weight Loss in Google, this person is most likely looking for free information about weight loss in general but a person who is searching for Best Weight Loss Pills is someone who has done the research already and he is now very close to the buy action! Targeting such keyword "Best Weight Loss Pills" is much more relevant and profitable that broad keywords.
In general people are looking for solutions and this applies to any industry. These are very good buying keywords which when added to your main keyword will build a great a long tail and good converting keyword:
Cure
Resolve
Solution
Solutions
Treatment
Relief
Resolution
Alleviate
Relieve
Remove
Rid
Get Rid Of
Detect
Detection
Repair
Fix
Delete
Symptoms
Review
Compare
Scam
Comparison
Reviews
Instructions
Info
Information
Book
Guide
E-book
Manual
Directions
Tips
Tip
Technique
Techniques
Secret
Secrets
Better
Stronger
Faster
Quicker
Bigger
Smaller
Including these keywords in your targeted keyword will increase your relevancy dramatically and thus increase your chances to make profits. Long tails keywords are great because they have limited competitions and convert very well.
In summary, training yourself on how to choose good keywords will increase your CTR (click through rate) dramatically and take your affiliate marketing campaigns to the next level.