How To Design A Website Search Engine Friendly
A website can be termed as successful only if it is capable of converting the visitor into a buyer
. Designing a search engine friendly website is now of the upmost importance. The first step towards effective search engine optimization is designing your pages to be search-engine friendly. Many web development company can design search engine friendly website. The term "search-engine friendly web design & development has always been misunderstood by many people like SEO professionals , usability Expert , web designers or developers and even search engine marketers.
Web designing is a most significant part in web. A website is must be created and designed keeping the visitors or user in mind. Search engines can read only text in your website for top ranking. But a well design website ensures that the visitor gets converted into a potential customer. You need to ensure that your website is both search engine and visitor friendly.
So Many webmasters complain about their website is not ranking in search engine for that you need to take great web development services for creating search engine friendly website. Main question is how to design a website search engine friendly? Answer is not much hard. There are a few general considerations of design and development that can be applied to all websites. These factors will thus enable your website to be based on a solid search engine friendly structure.
Sites should be easy to read
Sites should be easy to navigate
Pages should be easy to find
Sites should have consistent layout and design
Pages should be quick to download
Add Text to Your Images, Flash and Videos
Validate Your HTML Code
Create Relevant Title Tags
Use Straight HTML Navigation Links on Your Website
Eliminate Apparent Content Duplication
What the search engines do
Search engines do three things
Search engine can read only text, so you need a keyword rich content
Search engine follow links, so you need to develop web page architecture with a strong link component/structure
They measure popularity & traffics, which necessitates a high quality external link development
Key component is using keyword rich content.
In content Text in and around hypertext links to another page is very important. The following essential places to put the most important keywords.
HTML title tags, Meta tag, Meta keyword, Meta description.
Introductory and concluding paragraphs
Product/service descriptions in brief.
Graphic images (in alternative text)
Title tag in anchor link.
Link component for developing strong website architecture.
Search engine can only understand Text links. So developing a search engine friendly text link structure is most important factor in web design. Image maps will help human visitors but may be difficult to search engines. Some component (form and DHTML, Html), are search engine friendly, some are not (e.g. flash, I-frame), which means you should find alternative way for text link.
Site map is also one of the calls to action function. Site map is not a simple collection of text link. It also helpful to visitor to find product or services pages.
Popularity or traffic by external link development
The number of links and the quality of links equals important in search engine .link popularity is a one of the important factor in search engine ranking algorithm. And all search engines are measuring only Link Popularity for ranking. In Search engine quality of links is far more important than the quantity of links.
by: Nitesh
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