How To Design Highlights Of The Latest Touch Devices
Here are the design highlights of the latest touch devices:
The Aspire S7 Series Ultrabook uses premium material and construction methods to deliver unparalleled elegance, durability, and usability. All models of the S7 Series feature a green unibody design made from a single block of aluminum to produce an ultra-thin yet super-tough chassis. An electroluminescent (EL) backlit keyboard offers a gentler and more comfortable glow than LED backlit keyboards, automatically activating and adjusting its brightness based on ambient lighting. A thermal design, Acer TwinAir cooling (patent pending), extends battery life and keeps the Aspire S7s keyboard and base cool and comfortable to use.
One of the most striking design elements of the Aspire S7 is the Full HD touchscreen surrounded by a glossy white scratch-resistant Gorilla Glass 2 structure on the 13.3-inch model. The Gorilla Glass structure enables a mere 11.9 mm thickness with the strength to handle the impact of daily use. The touch-enabled screen can be laid back flat 180 degrees, and the image orientation reverses for easy touch-and-show sharing.
The 13.3-inch model also features a dual torque hinge on the lid to create the ideal amount of resistance for touch control. When the lid is pushed between 100 and 120 degrees, the torque increases 1.6 times to keep it stable for touch control. This sturdiness is achieved by attaching the hinge structure directly to the forged display frame.
The ICONIA W5 Series tabletoffers three ways to work: touch, type and view. As a 10.1-inch pad, this tablet lets users stay productive and mobile with touch convenience and a light 580g design. When typing is preferred, the tablet can be connected to the keyboard dock which offers full travel keys and a second battery which takes battery life from 9 to as much as 18 hours. The display can twist to 295 degrees for presentation display.
The 11.6-inch ICONIA W7 Series tablet and cradle combo is the only Intel Core tablet on the market, putting incredible power, true full HD, and instant productivity at consumers fingertips. The cradle sits in portrait or landscape modes and tilts at different angles for easy browsing, sharing and touch control: landscape at 20 degrees for comfortable touch control; or landscape at 70 degrees for notebook-style viewing and keyboard productivity. The cradle also features a second battery for longer
ACER C710 Battery life.
The Aspire M5 and M3 Ultrabooksbring a rich touch experience to the mainstream consumer, offering 10-point touch, frameless HD display, Intel Core processing power, and 8+ hours battery life in a slim 23mm package.
The Aspire V5 Notebook builds further on Acers mainstream touch offering, with 10-point touch, a larger trackpad designed to enhance multi-gesture content consumption to take advantage of the features offered by Windows 8, and a 30% slimmer 2-spindle design.
The Aspire U Series All-in-One tilts from 30 to 80 degrees for simple 10-point touch control and the most comfortable wide-angle view in Full HD. The 35 mm thin Aspire U Series delivers the power of a multimedia PC with the comfort and convenience of a tablet-like touch experience. Built in a slim, space-saving design, the elegant edge-to-edge glass display ensures these features are delivered with unmatched visual impact.
End-to-end Marketing Culture
To deliver this impressive product lineup and features tuned precisely to user needs, Acer is fostering an end-to-end marketing culture within the company, and placing greater emphasis on marketing in the various stages of product development. Working with the worlds leading strategic and creative agencies, Acer has built a strong emotional platform for this offering with a fully-fledged brand positioning, and through its marketing efforts, is telling more engaging, emotional and human stories to bring it to life.
In London today, Acer premiered the new Aspire S7 Ultrabook TV commercial, which tells the story of how the movie actress, Megan Fox, fulfills her secret desire to explore the world of marine biology and to interact and communicate with dolphins. With the help of the Aspire S7, Fox realizes this passion, illustrating how Acer can bring the vision of explore beyond limits to life for its consumers.
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