How To Develop Your Talents As A Graphic Designer
The art of graphic design involves combining intuition
, natural talent, and skills. You need to verse yourself in many artistic techniques, and more importantly, you need to know how to use graphic design programs.
Some talents successful designers have include the following (both technological and artistic):
1) Knowledge of Blending and Contrasting Color Schemes: The most talented graphic designers know which colors blend perfectly together and which colors clash. They also know how to make clashing colors blend in harmony.
Furthermore, graphic designers educate themselves in photo editing and photo manipulation. The best graphic designers can restore photos that seem unusable. This talent can come naturally, however, training is provided in this area.
2) Ability to Create a "Story": Graphic designer know how to create images and graphics that portray a message. Just think about popular brands and observe the logo images associated with that brand.
You will notice that a majority of the logo images created for professional businesses truly do represent that company. The reverse is true as well -- a company without a well-defined logo can seem lost or scattered, without a true identity. The great logo designers help companies portray a certain image.
3) Graphic designers must fulfill the wishes of the customer: Besides learning how to master expensive, high-end photo editing and graphic arts software is the ability to follow your client's orders. As long as your clients like your work, you will make money. If they dont then, they will find a different graphic designer who will. You cannot depend too much on your clients opinion. You also need to show that you are confident to provide a finished product.
4) Make a Lasting Impression: Leaving a lasting impression applies to any field a graphic designer is involved with. Whether a graphic designers role is to help establish a corporate brand or to create small cartoon pictures, graphic designers need design with an audience in mind.
5) Must Be Organized: The "O" word (Organization) to any visual artist is often a dirty word because graphic artists are always thought of as the more responsible type of artist. To finish projects on time, graphic artists need to get it together.
6) Must be Disciplined: The "D" word (Discipline) for some graphic designers is just as dirty as the "O" word. It happens to even the best graphic designers. They get lazy for a few days and forget they have to finish their work before deadline. That is not a good thing.
7) Must be able to Create Meaning: This aspect is one that involves the concept of leaving a lasting impression. Graphic designers leave a lasting impression by creating meaning via computer and visual hand-drawn projects. In some cases the graphic designer creates art and then the meaning comes from it. Sometimes that meaning cannot be put into tangible words but only with powerful images.
Yet, when done right, a creative piece of media can say exactly what the graphic designer wanted to say. At the same time, this same work simultaneously says what the recipient wanted the graphic designer to say as well.
One blogger has mentioned that graphic designers are people who are in charge to inspire and entertain, as well as communicate accurate and important messages. That is the best way for a designer to make it big with a company or as a freelancer.
The attributes of a graphic designer may be learned in school to some extent. However, even with all the practice in the world, one simple fact remains -- a graphic designer either has the skills or doesn't.
by: Brian D Scott
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