How To Find A Micro Niche -- Keywords Are The Key

If you find yourself getting lightheaded every time you hear the words "keyword research" and "niche market," you're not alone

. Every affiliate marketer comes up against those topics over and over again. It's obvious that the subject is important -- everyone is talking about it! At the same time, everyone has a different take on the "right approach" to keyword research and there seem to be an endless variety of "guaranteed" techniques for uncovering that profitable niche.

You probably wonder sometimes if it's really such a big deal. Does it matter so much what keywords you use? The short answer is, "Yes, it does matter quite a bit." If you think about how keywords function in the process of affiliate marketing you'll see why it's important to choose good ones. The keyword forms the primary link between you and the potential customer out there who is looking for information on a product or service. They find articles or websites because they have used a specific term (keyword) for their search; if you have written your content and based your website on that term -- you've got a match made in heaven!

The other essential piece of this puzzle is that your keyword has to be one that is used by people who are actually ready to buy a product or subscribe to a service. If your keyword is only used by people who are still just surfing for information the number of readers or visitors that convert to a sale will be small.

It sounds pretty straightforward, but here's the catch. Keyword research is about finding terms that are actually being searched every day by a significant number of people, for products or services that can produce a commission, AND the competition for that keyword has to be low enough to leave room for you. Identifying that kind of niche takes some experience, and time, and patience. It's a process of trial and error that tends to be very stressful and confusing for new affiliate marketers.

So, what can you do about the keyword research puzzle? DON'T GIVE UP! You will learn gradually, as you gain experience and confidence. One of the most valuable things at this stage would be daily supply of profitable keywords that have already been researched for you. It would free you to work on other aspects of affiliate marketing -- article writing, building niche sites, and building backlinks. Remember, completing one campaign can give you a lot of hope and boost your confidence tremendously!

The great news is that you can access an unlimited supply of profitable keywords. There is a proven affiliate marketer with an excellent reputation who has started a service to help people just like you; he takes over the headache of keyword research so that you can get on with everything else. He even includes an intro to each keyword list, with advice on how you might approach that market with information, or what type of products to target. That kind of insider advice can get you off to a running start!

by: Darcy McCoy

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