How To Get Started WIth Social Media Marketing?

How To Get Started WIth Social Media Marketing

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Are you ready to get into the world of social media marketing? The answer is "yes" if you have any product to sell, "yes" if you hve any skill to market, and "yes" if you want more traffic to your websites-or even to your concerts. But, how do you get started with social media? Here are a few ideas to get you on your way to mastering the most powerful electronic industry tool-social media marketing.

Arrange Your Tools

Any craftsman will tell you to use the right tool for the job. A mechanic will make sure he has the metric wrenches he needs for certain cars. A painter carefully cleans his fan brushes and liner brushes, and prepares his canvas to receive the paint he is about to use. With social media marketing, your tools will be email accounts, passwords, usernames, and yes, time. While this may seem like a silly detail that should take care of itself, it can snowball as your business grows, leaving you confused and worse-causing you to lose contacts. Remember that as your business grows, you may acquire an employee or assistant who need access to all of your accounts. So have a plan. (A) Start a spreadsheet. Yes, that sounds ominously like an accountant term, but you are going to amass a large number of social networking sites, so while you may remember your passwords right now, you won't in a few months. If you don't know how to use excel, just start typing in a cell and see what happens. It might surprise you. When you get an account on a site, type in all of your information right then. (B) What is your business name? Ok, maybe you don't really have a business (yet), but if you focus on that, it will help you with your username and password selections. It's important to create a connection in your own mind with each of these so that you can keep your private communications separate from your business life. Everyone has heard of catastrophic situations in which a person hits "reply all" and ruins his career. (C) On your new spreadsheet, in column A line 2, type in a social media site. Go to that site, and set up an account, and in columns B, C, and D of your spreadsheet, enter in your account information for your first social media account. Is that oversimplified? No-this is going to snowball, and details matter. Get accounts on each of these sites:

o Facebook

o Twitter

o LinkedIn

o YouTube

o Delicious

Now you've gotten your tools arranged for social media marketing. Articles to follow will tell you what to do with each tool.

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